Shows / Marketing School - Digital Marketing and Online Marketing Tips

Marketing School - Digital Marketing and Online Marketing Tips
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find…
Episodes
Marketing School - Digital Marketing and Online Marketing TipsAI Law Firm Hits $100M But…
In this episode, Neil and Eric break down the rise of AI hype versus real usage, using Harvey AI, Microsoft Copilot, and ZoomInfo as case studies. They discuss…
Marketing School - Digital Marketing and Online Marketing TipsBest Work Investment of the Year
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsYour Hiring Strategy Is Broken (Here's Why)
Neil and Eric break down the real hiring mix between sourced candidates and job ads, why executive hiring should come from your network, and how overwhelmed…
Marketing School - Digital Marketing and Online Marketing TipsFounders Cannot Outsource Recruiting
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsThe decline of AI
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsThe Strip Club Sales Lesson That 10x's Your Pricing
To get ad placements on premium websites, go to https://discover.taboola.com/ms. Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing…
Marketing School - Digital Marketing and Online Marketing TipsWhy AEO is Overhyped
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsRich or King?
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsFounders Must Let The Cake Bake
For fast, affordable business insurance as low as $29/mo, go to http://nextinsurance.com/ms Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need…
Marketing School - Digital Marketing and Online Marketing TipsElon Musk: Live Events Are The Only Remaining Luxury
To get ad placements on premium websites, go to https://discover.taboola.com/ms Need marketing help? Visit: https://www.singlegrain.com/ and…
Marketing School - Digital Marketing and Online Marketing TipsWhat's Working For Us In Marketing Right Now?
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsWhy SpaceX is Not For Everyone
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsHow Big Of a Tradeoff is Hiring Top Talent During Scaling?
Growth Newsletter: https://levelingup.beehiiv.com/subscribe On this episode of Marketing School, Neil and Eric break down how to hire A players while scaling…
Marketing School - Digital Marketing and Online Marketing TipsWhy Gemini 3 Is A Godsend For Marketers
To get ad placements on premium websites, go to https://discover.taboola.com/ms. Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing…
Marketing School - Digital Marketing and Online Marketing TipsThese Are the 3 First Marketing Hires You Should Make
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsWhy GEO Startups Are F**ked
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsIf I Wanted Enterprise Leads From Podcasts I’d Sponsor These
For fast, affordable business insurance as low as $29/mo, go to http://nextinsurance.com/ms Growth Newsletter: https://levelingup.beehiiv.com/subscribe Ever…
Marketing School - Digital Marketing and Online Marketing TipsWhy Elon, Bezos and US Generals Ban PowerPoint from Meetings
To get ad placements on premium websites, go to https://discover.taboola.com/ms In this episode, Neil and Eric break down why top leaders like Elon Musk, Jeff…
Marketing School - Digital Marketing and Online Marketing TipsWhy Our Thoughts On Influencer Marketing For Ourselves Have Changed
Hosted by Neil Patel and Eric Siu, this Marketing School episode breaks down why their mindset on influencer marketing flipped, how they use influencer deals…
Marketing School - Digital Marketing and Online Marketing TipsWhy is Organic Content So Expensive?
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsPersonal Brand vs Corporate Brand
Neil and Eric break down personal brand versus corporate brand. They discuss long term relationship building, when to invest during hard cycles, and why strong…
Marketing School - Digital Marketing and Online Marketing Tips1 Millionaire vs Billionaire Mindset
To get ad placements on premium websites, go to https://discover.taboola.com/ms. In this episode Neil and Eric dive into the “millionaire vs billionaire…
Marketing School - Digital Marketing and Online Marketing TipsFictional Character Generates Millions in Pipeline
In this episode, Eric and Neil break down how parody personas are becoming a secret growth engine for B2B brands. They analyze CompAI’s fictional character…
Marketing School - Digital Marketing and Online Marketing TipsThe Two Main Factors That Drive Business Success
In this episode, Eric and Neil dive into the battle between profitability and loyalty, why leads fuel growth, and how to innovate without being first. They…
Marketing School - Digital Marketing and Online Marketing TipsDon't Outsource Your Writing To AI!
AI slop, viral posts, and why human review still matters. Neil and Eric unpack the dangers of AI-generated content that fabricates facts, the rise of “set it…
Marketing School - Digital Marketing and Online Marketing TipsCEO: I Am Cutting My $200K/Year Employees in Favor of $50K/Year Employees
In this episode Neil and Eric discuss the resurgence of live streaming, standout marketing ideas from Capital Camp, and the power of creative event branding…
Marketing School - Digital Marketing and Online Marketing TipsHow ChatGPT Ads Will Make You Rich
In this episode, Neil and Eric unpack how ChatGPT’s upcoming ads—powered by its memory feature—are set to redefine digital marketing. They discuss OpenAI’s…
Marketing School - Digital Marketing and Online Marketing TipsFounder Who Built 8 Billion Dollar Companies - the CEO Should Be in Everything
In this episode, Neil and Eric discuss why founders and CEOs must stay hands-on across every part of their business. Drawing from Brad Jacobs’ leadership style…
Marketing School - Digital Marketing and Online Marketing TipsThe Hard Numbers Around Layoffs Today
In this episode, Neil and Eric unpack the surge in corporate layoffs across UPS, Amazon, Intel, Nestle, Accenture, Ford, Novo Nordisk, Microsoft, and PwC —…
Marketing School - Digital Marketing and Online Marketing TipsShould Entrepreneurs Sell Courses?
In this episode, Neil and Eric explore the real ROI of selling online courses — from how tripwire offers drive conversions to the difference between being a…
Marketing School - Digital Marketing and Online Marketing TipsListicles Drive 9 in 10 Third-Party Mentions in AI Search
In this episode, Neil and Eric break down new AirOps data revealing why listicles dominate AI search and what it means for marketers. They explore how…
Marketing School - Digital Marketing and Online Marketing TipsChatGPT Continues to Lose GenAI Traffic Share
In this episode, Eric and Neil unpack Similarweb’s latest data showing ChatGPT’s traffic share drop from 87.1% to 74.1% as Gemini climbs to 12.9%. They explore…
Marketing School - Digital Marketing and Online Marketing TipsIs This the Best Vibe Coding Design App?
Hosted by Neil and Eric, this episode dives into real-world CRO workflows, using Spiralyze-style A/B test insights to guide changes, and rapid AI prototyping…
Marketing School - Digital Marketing and Online Marketing TipsHow AI is Actually Affecting The Labor Market
In this episode, Neil and Eric unpack how AI is transforming the job market from the ground up. They dive into worker stories from Reddit, the rise of a…
Marketing School - Digital Marketing and Online Marketing TipsThe Right Way to Speak at Conferences
In this episode, Eric and Neil reveal the right way to speak at conferences for lasting impact. They share actionable tips on crafting talks that resonate…
Marketing School - Digital Marketing and Online Marketing Tips75,000 Person Agency is Doomed
In this episode, Eric and Neil discuss why the penalty for "average" has never been more severe and how leveraging AI can dramatically increase efficiency and…
Marketing School - Digital Marketing and Online Marketing Tips7 unorthodox things we'd do with our marketing, if we had to go back in time
In this episode, Eric and Neil reflect on what they wish they’d done differently in their 2024 marketing strategies. They share candid lessons on outbound…
Marketing School - Digital Marketing and Online Marketing TipsGEO, SEO, AI SEO, AEO… Which One Will Win?
In this episode, Eric and Neil debate the future of SEO terminology, covering GEO, AI SEO, AEO, and Search Everywhere Optimization. They reveal why client…
Marketing School - Digital Marketing and Online Marketing TipsLegendary NFL Owner to Coach — Nobody Cares
In this episode, Eric and Neil dive into the intersection of high-performance leadership and AI-driven marketing. They unpack the “Nobody cares, just coach”…
Marketing School - Digital Marketing and Online Marketing TipsA Moat Is Not A Noun. It's A Verb.
In this episode, Neil and Eric unpack how speed, brand, and switching costs form modern startup moats in an era where insights depreciate fast. Drawing from…
Marketing School - Digital Marketing and Online Marketing TipsBezos' One Profound Insight That Made Amazon a Trillion Dollar Company
In this episode, Neil and Eric unpack Jeff Bezos’s $1 trillion “release the work” framework—how pacing ideas boosts throughput and prevents team overload. They…
Marketing School - Digital Marketing and Online Marketing TipsWhy hire people and get out of their way is BS Business Advice
In this episode, Eric and Neil unpack skip-level leadership and when founders should step in versus step back. They explore “focused involvement” as a…
Marketing School - Digital Marketing and Online Marketing TipsWhy Corporate Jobs Are Quietly Collapsing
In this episode, Eric and Neil unpack the death of the corporate job and the hidden economy of nonsense. They discuss how corporate bloat, AI automation, and…
Marketing School - Digital Marketing and Online Marketing TipsHow To Get B2B Attribution Right The Easy Way
In this episode, Eric and Neil discuss proven B2B attribution strategies, highlighting why the obsession with perfect multi-touch tracking misses the bigger…
Marketing School - Digital Marketing and Online Marketing TipsIs AI in a Bubble Right Now?
In this episode, Eric and Neil dive into the current state of the AI market, debating whether AI—and especially AI stocks—are in a bubble or represent lasting…
Marketing School - Digital Marketing and Online Marketing TipsAI Is Making You Dumber (study)
In this episode, Neil and Eric tackle whether AI is making us dumber and what that means for the next generation of marketers. They discuss falling literacy…
Marketing School - Digital Marketing and Online Marketing TipsAI Companies Are Taking a Lot of The Good Marketers
In this episode, Eric and Neil talk about how AI companies are outbidding everyone for elite marketers, why many would join an AI rocket ship if starting…
Marketing School - Digital Marketing and Online Marketing TipsWhy Framing Is Everything
In this episode, Neil and Eric dive into the psychology of framing, from how child-mortality data shifts when reframed to the power of decoy pricing in guiding…
Marketing School - Digital Marketing and Online Marketing TipsGoogle AI Mode is About to Get More Popular
In this episode, Eric and Neil unpack Google AI Mode’s Chrome integration and how 100M MAUs could ignite a new distribution flywheel—fueling ads, partnerships…
Marketing School - Digital Marketing and Online Marketing TipsElon Musk's 'Daddy's Home' Insane Work Schedule
In this episode, Neil and Eric dissect Elon Musk’s “Daddy is very much home” grind—from Optimus engineering to late-night Tesla chip reviews and a Colossus 2…
Marketing School - Digital Marketing and Online Marketing TipsAI has changed SEO forever (SEO vs GEO)
In this episode, Neil and Eric break down how to win both Google rankings and AI citations. They compare short-query SEO factors like backlinks, authority, and…
Marketing School - Digital Marketing and Online Marketing TipsMarketing Agencies Are Feeling an Artificial Uptick in Business
Agencies face pressure but smart M&A chances emerge. We cover deal math, asset vs. stock pitfalls, ops fixes, “artificial upticks,” and brand-safety risks—plus…
Marketing School - Digital Marketing and Online Marketing TipsThis is 100x Better Than Netflix
Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here…
Marketing School - Digital Marketing and Online Marketing TipsChatGPT vs Gemini | The Empire Strikes Back
Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here…
Marketing School - Digital Marketing and Online Marketing TipsGEO is not different than SEO. BUT…
In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They explore…
Marketing School - Digital Marketing and Online Marketing TipsWhat to Do If Someone Copies Your Product?
In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring…
Marketing School - Digital Marketing and Online Marketing TipsHow to Win Big Enterprise Logos
In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the…
Marketing School - Digital Marketing and Online Marketing TipsAI Doesn't Drive Revenue Today!
In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most…
Marketing School - Digital Marketing and Online Marketing TipsMillionaire CEO’s PR Disaster, Elon’s Visionary Skills, and the $28B Pop Mart Lesson From China
In this episode #3039, Eric Siu and Neil Patel discuss a wide range of business lessons, from a viral US Open controversy to Elon Musk’s unique communication…
Marketing School - Digital Marketing and Online Marketing TipsAgency Trends, Capitalism vs Socialism, and Gary Vee’s Blueprint for the Next Generation
In this episode #3038, Eric Siu and Neil Patel break down agency growth and revenue trends, highlighting the effectiveness of outbound marketing in driving…