Shows / Marketing School - Digital Marketing and Online Marketing Tips

Marketing School - Digital Marketing and Online Marketing Tips
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find…
Episodes
Marketing School - Digital Marketing and Online Marketing TipsWhat Eric Learned From Hosting A 9-10 Figure AI Operators Dinner
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsHow We're Raising Money for SingleBrain (The Clean Story for VCs)
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Marketing School - Digital Marketing and Online Marketing TipsYour Website Has to Sell Before the Sales Call
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Marketing School - Digital Marketing and Online Marketing TipsYour Brand Is Invisible in AI Search (Here's the Fix)
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Marketing School - Digital Marketing and Online Marketing TipsSoftware Is Becoming Marketing
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Marketing School - Digital Marketing and Online Marketing TipsPalantir's Best Marketing Strategy Is Not Talking About Palantir
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Marketing School - Digital Marketing and Online Marketing TipsThe Data Is In: AI Is Creating Jobs, Not Killing Them
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Marketing School - Digital Marketing and Online Marketing TipsWho Controls Your AI Marketing Stack? (AI Sovereignty)
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Marketing School - Digital Marketing and Online Marketing TipsThe AEO Panic Is Here — And It's The Best Thing To Happen To SEO
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Marketing School - Digital Marketing and Online Marketing TipsFounder Mode Is Real (And Airbnb, Flexport & Apple Prove It)
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Marketing School - Digital Marketing and Online Marketing TipsJeff Bezos: "Never Hire Your Friends Under 40"
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Marketing School - Digital Marketing and Online Marketing TipsThe Most Valuable Marketing Skills Right Now (Per Greg Isenberg)
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Marketing School - Digital Marketing and Online Marketing TipsGoogle CEO: Learn AI Agents Now Or Spend 2027 Playing Catch-Up
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Marketing School - Digital Marketing and Online Marketing TipsNobody Is Prompting AI Anymore (Here's What Replaced It)
"No one's prompting anymore. Everyone just uses loops." That one line from Matt Van Horn kicked off a 3.4M-view firestorm, so Eric Siu sat him down to explain…
Marketing School - Digital Marketing and Online Marketing TipsYour Business is Invisible to AI (How To Fix it)
Need Marketing Help? https://npdigital.com/ Neil Patel breaks down what's actually changed in e-commerce, and why the brands winning right now are the ones…
Marketing School - Digital Marketing and Online Marketing TipsHow I Run a Marketing Agency With 6 AI Agents
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Marketing School - Digital Marketing and Online Marketing TipsAI Won't Save Your Marketing. This Will.
Everyone's pouring money into shiny AI marketing. Neil Patel and Eric Siu think most of it is a trap. Live from the Social Commerce Summit, they break down…
Marketing School - Digital Marketing and Online Marketing TipsAI Is Costing Companies More Than the Employees It Replaced
Neil Patel and Eric Siu go deep on what's actually changing in business right now: why trading ideas faster (not a bigger brain) is the real unfair advantage…
Marketing School - Digital Marketing and Online Marketing TipsTokenmaxxing is DEAD
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Eric and Neil break down why token maxxing is dead. Cognition is betting that AI should be priced…
Marketing School - Digital Marketing and Online Marketing TipsThe Best AI Tools for Marketing in 2026
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Marketing School - Digital Marketing and Online Marketing TipsThe Pricing Model of The Future?
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Marketing School - Digital Marketing and Online Marketing TipsYour Brain Hasn't Changed in 190,000 Years
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Marketing School - Digital Marketing and Online Marketing TipsThe Real AI Bottleneck Nobody Is Talking About
Neil and Eric discuss the biggest AI bottleneck for companies: extracting internal knowledge and turning it into usable company context. They break down AI…
Marketing School - Digital Marketing and Online Marketing TipsWhy ChatGPT's Most Cited Pages Don't Rank on Google
Neil and Eric break down Google’s latest AI search guidance, AEO and GEO myths, AI search optimization data from Ahrefs, ChatGPT citation trends, Google AI…
Marketing School - Digital Marketing and Online Marketing TipsHow 57% of Website Traffic Is Now Bots
Neil and Eric discuss why AI may be creating more jobs than it replaces, breaking down new JOLTS job openings data, AI’s impact on engineering and marketing…
Marketing School - Digital Marketing and Online Marketing TipsIf You Are Not Working 7 Days A Week, You Will Lose
Neil and Eric discuss extreme startup culture, whether founders must work seven days a week to win, and the tradeoffs between success, longevity, and personal…
Marketing School - Digital Marketing and Online Marketing TipsTop 1.4% of Ad Accounts Are Responsible for 36% of All Meta Ads
Hosted by Neil and Eric, this episode explores Meta advertising data, the 80/20 rule in e-commerce, Jeff Bezos’ views on AI and business impact, Claude Opus 4…
Marketing School - Digital Marketing and Online Marketing Tips70% of SEO Teams Aren't Ready for AI
70% of SEO teams still haven’t restructured for AI, and Neil and Eric explain why that’s creating massive opportunities for AI-native professionals. They…
Marketing School - Digital Marketing and Online Marketing TipsThe Real Reason Companies Are Blaming AI for Layoffs
Neil and Eric break down how ChatGPT and Google treat Wikipedia differently, why AI search is reshaping SEO, and where AI-generated content wins or fails. They…
Marketing School - Digital Marketing and Online Marketing TipsI Built an AI to Watch How I Work
Neil and Eric discuss AI in business, hiring, marketing, and self-driving technology. They break down the trade-offs between Tesla and Mercedes autonomous…
Marketing School - Digital Marketing and Online Marketing TipsIs ChatGPT Officially Dead?
Neil and Eric break down the AI coding wars between OpenAI and Anthropic, debating whether Claude Code or Codex is winning developer mindshare. They cover AI…
Marketing School - Digital Marketing and Online Marketing TipsThe Clipping Strategy Every Brand Will Copy
Neil and Eric break down why clipping is taking over B2B tech media, why horizontal videos may outperform vertical content on X and LinkedIn, and how companies…
Marketing School - Digital Marketing and Online Marketing TipsWhy The OpenClaw Founder Spent $1.3M on AI Tokens
Neil and Eric break down OpenClaw founder Peter Steinberger’s $1.3M AI token spend and what it reveals about lean AI startups, automation, and scaling with…
Marketing School - Digital Marketing and Online Marketing TipsThe AI Search Strategy That Actually Works
Neil and Eric break down why AI search tools like ChatGPT, Gemini, Perplexity, and Google AI Overviews heavily cite listicles, why Google is cracking down on…
Marketing School - Digital Marketing and Online Marketing TipsNeil Patel Gets 57x More Leads From LinkedIn Than X
Neil and Eric unpack how to measure the real value of an X account beyond views, why LinkedIn drives 50x more leads for Neil, and the trap of chasing audience…
Marketing School - Digital Marketing and Online Marketing TipsHow To Send 1 Million Emails For $100/Month
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsCEO Warns: SEO Traffic Will Be Zero?
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit…
Marketing School - Digital Marketing and Online Marketing TipsHow to Get Ahead of 99% People in Podcasting
Neil and Eric break down the etiquette of podcast collaborations, why giving raw recordings drives reach, and how a give-to-get mindset shapes long-term wins…
Marketing School - Digital Marketing and Online Marketing TipsWhy One-Person Teams Win
Neil and Eric break down the rise of one-person startup teams, Coinbase’s “pod of one” model, AI-native company structures, and how AI agents are reshaping…
Marketing School - Digital Marketing and Online Marketing TipsGoogle Search Is Winning Again
Neil and Eric break down why autonomous AI commerce is accelerating after Stripe introduced agentic payments and Cloudflare enabled AI agents to create…
Marketing School - Digital Marketing and Online Marketing TipsThe AI Spending Trap
Neil Patel and Eric Siu break down the rise of “token maxing,” why AI token spend without ROI is dangerous, and how companies like Anthropic, OpenAI, Google…
Marketing School - Digital Marketing and Online Marketing TipsWhy AI Won't Kill Jobs
Neil and Eric break down why the AI job apocalypse narrative is wrong, using fresh data on software engineering demand, AI-powered productivity, product…
Marketing School - Digital Marketing and Online Marketing TipsWhat Founders Can Learn From Students Cheating With AI
Eric and Neil break down 3 marketing roles they believe AI will kill first, why entry-level execution work is getting compressed fast, and what marketers need…
Marketing School - Digital Marketing and Online Marketing TipsHow I Cut My $7,500 Claude Cost To Almost $0
Eric and Neil break down how Eric cut his AI token spend from around $7,500 a month to nearly $0 by changing his model hierarchy, fixing fallback issues, and…
Marketing School - Digital Marketing and Online Marketing Tips6 Signs Your Agency Is About To Fire You As A Client
Eric and Neil break down how AI is changing software and what founders need to understand as user behavior, distribution, and product expectations keep…
Marketing School - Digital Marketing and Online Marketing TipsYou Won't Believe How Much Clavicular Spends On Clips Each Month
Eric and Neil break down how Clavicular built a viral marketing machine, why clipping is starting to look a lot like paid media, and what businesses can learn…
Marketing School - Digital Marketing and Online Marketing TipsGitHub’s Trust Problem Just Got Worse
Eric and Neil break down the fake GitHub star economy, why startup credibility signals are easier to manipulate than most people realize, and what that means…
Marketing School - Digital Marketing and Online Marketing TipsMrBeast's New Flywheel Is INSANE
Eric and Neil break down the new media flywheel, why clips, live shows, and community now work together, and why entrepreneurs need to think more like media…
Marketing School - Digital Marketing and Online Marketing TipsThis New Marketing Strategy Is INSANE
Eric and Neil break down why clips are becoming more valuable than the actual show, and why the real shift in media has less to do with long-form content and…
Marketing School - Digital Marketing and Online Marketing TipsOpenAI Just Bought TBPN For $200M But Nobody Knows This
Eric and Neil break down why marketing feels different now, and why the real shift may have less to do with long-form content and more to do with clips…
Marketing School - Digital Marketing and Online Marketing TipsThis Pool Builder Uses AI To Actually Close Deals (Whilst Sleeping)
Eric and Neil break down a genius AI prospecting system a pool builder is using to target high-value homes, render custom backyard pools, and mail personalized…
Marketing School - Digital Marketing and Online Marketing TipsAnthropic's New MOAT Is Insane
Eric and Neil break down why Anthropic’s next big moat may have nothing to do with raw model intelligence and everything to do with permission, governance, and…
Marketing School - Digital Marketing and Online Marketing TipsUber Just Exposed AI’s Biggest Cost Problem
Eric and Neil break down why Uber’s AI spend is skyrocketing, what it means when tools like Claude Code become too useful to cut back, and why token costs may…
Marketing School - Digital Marketing and Online Marketing TipsWe Did 320 Predictions, And The Results Just Came Back..
Eric and Neil break down how they used AI and the YouTube API to analyze 320 episodes worth of predictions, score who was more accurate over time, and uncover…
Marketing School - Digital Marketing and Online Marketing TipsAnthropic Just Revealed a New Marketing Channel
Eric and Neil break down GitHub as the next major marketing channel, why AI voice agents are finally good enough for discovery calls, and the trap of "AI…
Marketing School - Digital Marketing and Online Marketing TipsThis Guy Built a $1.8B Company That Shouldn’t Exist
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Marketing School - Digital Marketing and Online Marketing TipsOpenAI Just Made a Desperate $200M Investment
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Marketing School - Digital Marketing and Online Marketing TipsIKEA Just Found the AI Strategy Most Companies Missed
Neil and Eric break down how IKEA turned an AI chatbot's failures into a $1B design consultancy, why creative is now the real ceiling on paid ads, and where…
Marketing School - Digital Marketing and Online Marketing TipsThe BEST Social Media to Market On Right Now (It's Not Even Close)
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Marketing School - Digital Marketing and Online Marketing TipsBranding Just Changed Forever
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