Shows / Marketing School - Digital Marketing and Online Marketing Tips

Marketing School - Digital Marketing and Online Marketing Tips
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find…
Episodes
Marketing School - Digital Marketing and Online Marketing TipsWhat you can learn from Sam Altman's Ouster
In this episode, We discuss the recent ousting of Sam Altman, co-founder of OpenAI, and the lessons that can be learned from a business and marketing…
Marketing School - Digital Marketing and Online Marketing TipsStruggling To Grow On Social Media? Use This Analogy
In episode #2612, We discuss the importance of understanding that social media platforms hold the power when it comes to growing our audience. We highlight the…
Marketing School - Digital Marketing and Online Marketing TipsHere's What The Top YouTubers Taught Us About YouTube Marketing
In episode #2611, We discuss the lessons we learned from top YouTubers about YouTube marketing. We emphasize that the number of subscribers is not as important…
Marketing School - Digital Marketing and Online Marketing TipsEric's Experiment with LinkedIn Thought Leader Ads
In episode #2610, We discuss the effectiveness of LinkedIn Thought Leader Ads in driving leads. We share our experiences with running these ads and highlight…
Marketing School - Digital Marketing and Online Marketing TipsSahil Bloom’s #1 Advice to All Content Creators
Sahil Bloom shares his journey of becoming a successful creator and the importance of authenticity and real-life experiences in content creation. He discusses…
Marketing School - Digital Marketing and Online Marketing TipsWhat We Are Seeing With AI SEO Right Now
In episode #2609, We discuss the current trends in AI SEO. We highlight the rise of Q&A pages on websites and the increasing use of AI-driven content creation…
Marketing School - Digital Marketing and Online Marketing TipsShoppers Expected to Spend the Same or More This Holiday Season
In episode #2608, We discuss the expected increase in holiday spending despite concerns about a recession. We highlight the impact of inflation on consumer…
Marketing School - Digital Marketing and Online Marketing TipsApply Pressure or Feel It
In episode #2607, We discuss the importance of applying pressure in business. They emphasize that leaders must push their teams to achieve results, or else…
Marketing School - Digital Marketing and Online Marketing TipsDiving Deeper on the LinkedIn UGC Strategy
In episode #2606, We discuss LinkedIn's user-generated content (UGC) strategy and how it leverages AI to rank higher in search results. We highlight the…
Marketing School - Digital Marketing and Online Marketing TipsGamestop buys FaZe for $17M (prev $725M); Better.com 97% down, Hopin sells for $15M after raising $1B; Hello Bello bankrupts
In episode #2605, We discuss recent acquisitions and business failures in the current market. We highlight the importance of discipline and patience when…
Marketing School - Digital Marketing and Online Marketing TipsYour Customer Service Is Your Marketing
In episode #2604, We discuss the impact of customer service on marketing, using a recent incident involving Ahrefs as an example. Ahrefs, a popular SEO tool…
Marketing School - Digital Marketing and Online Marketing TipsThe $5 Million Marketing Playbook That Everyone Overlooks | Ali Abdaal
Ali Abdaal discusses his journey from a struggling YouTuber to a successful entrepreneur. He shares how he discovered the world of Internet marketing and the…
Marketing School - Digital Marketing and Online Marketing TipsHow to Spend on Marketing the Right Way
In episode #2603, We discuss how to spend on marketing in a tough economic period. We emphasize the importance of being methodical and profitable with our…
Marketing School - Digital Marketing and Online Marketing TipsHow to Get Out of YouTube Jail (is there one?)
In episode #2602, We discuss the concept of "YouTube Jail" and whether it exists. We share stories of YouTubers who struggled to gain traction on the platform…
Marketing School - Digital Marketing and Online Marketing TipsThis Will Crush Your Marketing if You Don't Take It Seriously
In episode #2601, We discuss the significance of fostering a culture of experimentation in marketing. We stress the importance of open-mindedness, a…
Marketing School - Digital Marketing and Online Marketing TipsThe Powerhouse Role That Is Growing in Popularity
In episode #2600, We discuss the growing popularity of the Chief of Staff role in companies, sharing our insights on why hiring a Chief of Staff can be…
Marketing School - Digital Marketing and Online Marketing TipsBehind the Scenes Business Trends We Are Seeing
In episode #2599, We discuss various trends and insights we have observed in the business world. We touch upon topics such as hiring practices, the return of…
Marketing School - Digital Marketing and Online Marketing TipsHow to Make Your Podcast More Popular (Lessons from 7 Years of Podcasting)
In episode #2598, We share our insights on how to make a podcast more popular. We discuss the importance of showcasing all podcast episodes in the feed to…
Marketing School - Digital Marketing and Online Marketing TipsThe Crazy New Way of Doing Infographics at Scale
In episode #2597, We explore the innovative approach to creating infographics at scale using AI. We discuss our experience with Chat GPT and DALL-E, both owned…
Marketing School - Digital Marketing and Online Marketing TipsThe Secret to Getting 10M+ Views on YouTube Shorts
In episode #2596, We delve into the secret of achieving over 10 million views on YouTube Shorts. We draw inspiration from an interview with 18-year-old…
Marketing School - Digital Marketing and Online Marketing TipsWhy You Shouldn't Optimize for 1 Million Subscribers
In episode #2595, we talk about why optimizing for a million subscribers is not as critical as it once was. We draw from our experiences with running ads on…
Marketing School - Digital Marketing and Online Marketing Tips8 Most Game Changing Marketing Tools
In episode #2594, we dive into the world of game-changing marketing tools. We explore Opus Pro for crafting viral headlines and captions, Beehive for managing…
Marketing School - Digital Marketing and Online Marketing TipsWill the Economy Get Better in 2024?
In episode #2593, we delve into the current state of the economy and its impact on businesses and marketing. We highlight the increase in small business…
Marketing School - Digital Marketing and Online Marketing TipsTikTok Creator Reveals the Recipe to Going Viral | Blake Rocha Interview
Blake Rocha unveils the secrets to creating viral content. He also talks about the success of his educational program, how he generated $10M through his TikTok…
Marketing School - Digital Marketing and Online Marketing TipsHow to Market Inside the Metaverse
In episode #2592, we discuss the concept of the Metaverse and its potential impact on marketing. We reference an interview between Lex Friedman and Mark…
Marketing School - Digital Marketing and Online Marketing TipsHow to Market Your Business in a Competitive Market
In episode #2591, we discuss how to market in a competitive market with little to no money. We emphasize that it is not possible to outspend competitors who…
Marketing School - Digital Marketing and Online Marketing TipsHow to Create More Engaging Content
In episode #2590, we dive into the topic of creating engaging content. We stress the importance of avoiding AI-generated content, as it lacks originality and…
Marketing School - Digital Marketing and Online Marketing TipsMarketing Secrets for 2024
In episode #2589, we discuss marketing secrets for 2024. We talk about topics such as programmatic SEO, AI-enhanced content, LinkedIn influencer ads, AMP…
Marketing School - Digital Marketing and Online Marketing TipsWhat Are Healthy SEO Growth Rates?
In episode #2588, we discuss healthy SEO growth rates. We analyze the annual growth of three companies and conclude that strong SEO growth is at least one to…
Marketing School - Digital Marketing and Online Marketing TipsNetflix's Genius Instagram Strategy
In episode #2587, we talk about Netflix’s genius Instagram strategy. The strategy includes creating multiple branded social media accounts which then…
Marketing School - Digital Marketing and Online Marketing TipsMasterClass Takes a Crash Course in Frugality
In episode #2586, we talk about why MasterClass is taking a crash course in frugality. MasterClass is an educational streaming platform where you can watch a…
Marketing School - Digital Marketing and Online Marketing TipsSpotify AI Voice Translations, Google Bard Updates, ChatGPT Multimodal
In episode #2585, we wanted to take a closer look at some of the AI updates being seen recently. We look at Spotify’s AI Voice translations and compare them to…
Marketing School - Digital Marketing and Online Marketing TipsThe Trap of Product-Led Growth
In episode #2584, we take an in-depth look at product-led growth (PLG), a popular business strategy that relies on using your product as the primary vehicle to…
Marketing School - Digital Marketing and Online Marketing TipsLinkedIn's Genius New SEO Strategy?
In episode #2583, we talk about LinkedIn’s potentially genius new SEO strategy and share our thoughts on whether or not we think it's going to last. Tuning in…
Marketing School - Digital Marketing and Online Marketing TipsHow NFL Players Are Raking In The Dough As Creators
In episode #2582, we discuss how NFL players are raking in the dough in a whole new way: as creators. What do Jason Kelce from the Philadelphia Eagles, Travis…
Marketing School - Digital Marketing and Online Marketing TipsAre Blog Posts the Best SEO Strategy Today?
In episode #2581, we unpack whether blog posts are the best SEO strategy today. Peter Caputa, CEO of Databox, recently wrote a fascinating LinkedIn post about…
Marketing School - Digital Marketing and Online Marketing TipsStep-by-Step: How To Grow Your Brand from Scratch Without Quitting Your Job | Exclusive Interview with Codie Sanchez
Codie Sanchez joins Eric Siu for an exclusive interview, during which she delves into her personal mission in the business world, shares her economic insights…
Marketing School - Digital Marketing and Online Marketing TipsThe Best Paid Acquisition Channels for Newsletters
In episode #2580, we break down the best-paid acquisition channels for newsletters. Growing your newsletter has become sexy once again, and today we unpack the…
Marketing School - Digital Marketing and Online Marketing TipsHow Often Should Content Be Updated?
In episode #2579, we share our recommendations on how often your content should get updated. One of the biggest things that drive your SEO traffic is how often…
Marketing School - Digital Marketing and Online Marketing TipsThe Dark Truth About Self-Help Books | Exclusive Interview with Mark Manson (The Subtle Art of Not Giving a F*ck)
Mark Manson, the author of 'The Subtle Art of Not Giving a F*ck,' sat down with Eric Siu for a one-on-one interview to talk about his journey to 1 million…
Marketing School - Digital Marketing and Online Marketing TipsSEO Traffic Will Drop 15–20% With SGE
In episode #2578, we give you all the details on why SEO traffic will drop 15-20% with SGE (Search Generative Experience). With every Google algorithm update…
Marketing School - Digital Marketing and Online Marketing TipsThe Truth About Video Views on X (Twitter)
In episode #2577, we get into the truth about video views on X, formerly known as Twitter. There has been a lot of chatter about the benefits of posting on X…
Marketing School - Digital Marketing and Online Marketing TipsShould You Build In Public?
In episode #2576, we discuss the world of transparent entrepreneurship and deliberate whether or not it's the right strategy for you. We explore the advantages…
Marketing School - Digital Marketing and Online Marketing TipsOur Thoughts On Selling Courses In Today's World
In episode #2575, we share our insights and reflections on the ever-evolving landscape of online course sales. In this episode, we'll open the doors to a…
Marketing School - Digital Marketing and Online Marketing TipsWhat Eric Learned From An E-mail Marketing Mastermind
In episode #2574, we delve into the world of email marketing mastery and uncover the invaluable insights Eric gained from a mastermind session. In this…
Marketing School - Digital Marketing and Online Marketing TipsHow To Find The Best AI Marketers To Work With
In episode #2573, we take a closer look at how to find the best AI marketers to work with. Integrating AI can be hugely beneficial for your marketing team, but…
Marketing School - Digital Marketing and Online Marketing TipsAre Virtual Summits Still Relevant?
In episode #2572, we explore the ins and outs of virtual summits and investigate whether they are still relevant today. Virtual Summits can be a great way to…
Marketing School - Digital Marketing and Online Marketing TipsHumans Using AI Outperform Humans Without AI by a LOT (Case Study)
In episode #2571, we delve into a recent Harvard case study that looks at how humans using AI can outperform humans who aren’t using AI — by a large margin!…
Marketing School - Digital Marketing and Online Marketing TipsX Turns To Google To Sell Ads
In episode #2570, we unpack X’s partnership with Google to sell programmatic ads. There have been a lot of changes at X, formerly known as Twitter, from their…
Marketing School - Digital Marketing and Online Marketing TipsWhy B2B Creators Are The Next Big Thing
In episode #2569, we dive headfirst into the captivating topic of why B2B creators are the next big thing. Content creators are playing a transformative role…
Marketing School - Digital Marketing and Online Marketing TipsThe Growing Trends With Businesses (Shopify, Flexport, etc.)
In episode #2568, we set our sights on growing business trends. We navigate the dynamic landscape of emerging trends that are reshaping the business world…
Marketing School - Digital Marketing and Online Marketing TipsCoca-Cola's New Marketing Formula
In episode #2567, we unpack the mystery behind Coca-Cola's new marketing formula. Join us as we quench your curiosity and explore how one of the world's most…
Marketing School - Digital Marketing and Online Marketing TipsBehind The Scenes AI Secrets for Marketing with Neil Patel & Eric Siu
By now, artificial intelligence is nothing new. But there are new ways that companies can use AI to analyze marketing data, create high-quality content, and…
Marketing School - Digital Marketing and Online Marketing TipsThe Deion Sanders Effect
Neil and Eric talk about what you can learn from American football coach Deion Sanders on brand building and influencer marketing TIME-STAMPED SHOW NOTES…
Marketing School - Digital Marketing and Online Marketing TipsHow Deestroying Is Reshaping The NFL
In episode #2566, we turn our attention to a groundbreaking phenomenon: how YouTube creator Deestroying is challenging traditional football norms. In this…
Marketing School - Digital Marketing and Online Marketing TipsHow Terrible Policies Will Kill Your Business
In episode #2565, we take a deep dive into the often-overlooked world of business policies and their profound impact on your success. It's a reality check that…
Marketing School - Digital Marketing and Online Marketing TipsThe Right Way to Win at YouTube in 2023
In episode #2564, we are sharing our tips for winning on YouTube in 2023. We discuss creating engagement, making fresh content, optimizing for keywords, using…
Marketing School - Digital Marketing and Online Marketing TipsHow Experimenting with AI Tools Led to Better Results with Thomas Ma
Thomas Ma shared the hottest AI tools you could use and explained how experimenting with them led to better results at the Leveling Up Founders' event…
Marketing School - Digital Marketing and Online Marketing TipsPodcasts Expand Drastically
In episode #2563, we are exploring how podcasts expand drastically. Tuning in, you’ll hear about how many people listen to podcasts every week in the US…
Marketing School - Digital Marketing and Online Marketing TipsHow AI Is Hacking the Psychology of Sales to Boost Revenue with Tamara Loehr
At the Leveling Up Founders' event, Tamara Loehr discusses her best practices in business, managing offshore teams abroad, and the significance of establishing…