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AI Is Exposing What’s Broken in Real Estate Businesses
AI is exposing some major cracks in real estate businesses — inconsistent follow-up, neglected databases, generic content, unclear processes, and agents who don’t actually know where their business is leaking.
If you’re a real estate agent doing 5–10 deals a year and trying to figure out how AI can actually help you grow, the answer probably isn’t adding another tool.
In this video, I break down why AI works best after you understand the problem you’re trying to solve, how I think agents should approach automation, and why good judgment, strong relationships, and clear systems are becoming…
The skinny
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