Latest / The Rave Social Podcast
69 Building a Brand People Want To Come Back To with Rachel Leslie from Laer Studio
What actually makes a brand memorable? And how do you tell your story without sounding like everyone else?
In this episode of The Rave Social Podcast, Jaiden sits down with Rachel Leslie, founder and editor-in-chief of Layer Studio, to talk all things brand storytelling, copywriting, creativity, and growing a business. Rachel shares what she learned from working with brands like Nike, Away, Zola, and Goop Kitchen, and why the strongest brands are the ones that truly know who they are and what they stand for.
They get into why storytelling isn't just your About page or a perfectly crafted…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.