
Episode 65: Brief on Measuring Your Goals
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In this Imperfect Marketing Brief, we will talk about measuring your goals.
How do you make sure you are on track? How do you ensure you aren't losing track or forgetting about them?
Key Performance Indicators or KPIs are the secret. So what are the indicators that you can measure to let you know if you are headed in the right direction?
I have a few that I measure. It should be one page that I can look at and see where I am headed.
I would love to know what you are tracking for your KPIs!
Resources:
Want to get a head start? Download my email marketing performance tracker…
The skinny
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