The Dawn of Performance Luxury as a New Hotel Category | with Katie Tardif
In this episode, we interview Katie Tardif, Corporate Head of Marketing and Communications for Equinox Hotels.
Tardif joined Equinox Hotels in 2016 as the first hire within the hospitality division, helping to build the brand from the ground up before the flagship New York property opened its doors. She developed the brand's visual identity, built a suite of proprietary on-property digital experiences, and has overseen marketing and communications strategy as the brand has grown toward a global portfolio. A brand strategist and founder of creative agency Elan Creative, Tardif is currently…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.