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The Human Touch: Selling Services Beyond the Price Tag
Recently, I found myself in a situation that highlighted a crucial lesson for anyone in the service industry, especially those in the event space. A close friend's mother had passed away, and given my past experience with event photography, they asked for my assistance in finding photo and video providers. I reached out to my network, connecting with talented photographers and videographers in Imo State who could also provide drone and livestreaming services. After gathering information, I advised the family that a realistic estimate for all four services would be between 700,000 to 900,000…
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