Latest / The Marketing Millennials
Is Any Brand Really Authentic in Marketing? with Christina Le, Head of Marketing at Slate | Ep. 397
“Authenticity” is one of the most overused words in Marketing. And if you’re still chasing it like it’s a strategy, you’re already behind.
Daniel sits down with Christina Le, Head of Marketing at Slate, to unpack what “authentic” content actually means in a world where every post is performative, reviewed, and optimized for attention.
From why audiences don’t really want raw unfiltered honesty, to what people actually mean when they say “be authentic,” Christina shares how social teams can stop chasing gimmicks and start building a message that sticks.
They also dive into why depth beats…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.