MW028 | The New Shopping Landscape, Now and What’s to Come

Mediaworks Digital Masterclass · Jun 23, 2020 · 42m

As shoppers return to the high street, the Mediaworks panel drop in to discuss the challenges brick and mortar stores have overcome to safely reopen their premises. The panellists also highlight the impact of lockdown on accelerating shopping habits through customer research, as well as the areas of focus retailers should consider when returning to the new normal including adapting your in-store customer experience and taking a holistic approach to your omni-channel strategy.