Latest / Art of Mortgage Marketing
Creative Prospecting: How to Find Leads Where Others Aren't Looking w/ Penny Wrightly
Over the past 2.5 years, the majority of mortgage pros have seen a sharp decline in their pipelines in comparison to the “mortgage gold rush” of 2020-2021. Relying on the same old prospecting methods that worked a few years ago have probably hit the point of diminishing returns.
The reality is, if you're fishing in the same pond as everyone else, you're likely walking away empty-handed. To stay afloat and thrive, you need to get creative and start looking for opportunities where others aren’t.
Sticking with the status quo in this market could cost you more than just a few deals—it could cost…
The skinny
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