The AI Grocery Playbook: Reinventing Pricing, Promotions & Assortment ( Leon Zhang, Co-Founder & CEO of BetterBasket)
Tell us about your journey. What led you to co-found BetterBasket, and what did you see in the grocery industry that made you believe there was an opportunity to build something different?
Grocery has always been a business of tight margins and complex decisions. Where do you see AI having the biggest impact today across pricing, promotions, and assortment—and where are grocers still leaving opportunity on the table?
BetterBasket brings together AI optimization and competitive data. How does better intelligence actually change the decisions a grocery operator can make, and can you give us an…
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