Latest / Icons of Real Estate Podcast
The AI Discovery Engine: How to Rank in ChatGPT & Perplexity
Is your real estate marketing ready for the AI shift?In this episode, we sit down with Steve Marcinuk, co-founder of KeyCrew Media, who has spent over 15 years analyzing hundreds of millions of articles to understand how information travels online. The old question was, "How do I rank on Google?". The new question that is quietly reshaping the industry is: "How do I get discovered by AI?".Steve explains that AI platforms like ChatGPT and Perplexity are becoming "discovery engines". If you aren't positioning your expertise as a discoverable asset, you risk becoming obsolete in this "SaaS…
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