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S4 Ep14: The Future of Marketing Is Messy with Stephanie Parry
Stephanie Parry, EVP of Client Management at JellyFish joins to talk about messy marketing. From AI-generated creative to navigating culture clashes in global teams, this episode dives into the chaos and opportunity shaping modern marketing. Stephanie shares lessons from building client relationships that actually last, the tension between global strategy and local nuance, and what it really takes to lead in today’s ever-evolving landscape.
We talk:
– The rise of creative AI (and why human judgement still matters)
– What marketers can learn from working across Paris, New York, and Mumbai
–…
The skinny
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