Latest / Thriving Minds with Alberto Zandi
The Pet Entrepreneur: How To Make Millions From Your Canine Best Friend
There are over 400 dog breeds in the world.
So why is most pet food still made based on size?
Entrepreneur Victor Mortreu, Co-Founder of Just Russel, asked that same question, and built one of the fastest-growing pet food companies in Europe in response.
By using AI to create custom-tailored nutrition plans, Just Russel is helping pets live longer, healthier lives.
The company is now doing over $30 million in annual revenue.
Victor is a firm believer in failing and testing cheaply. He did that a few times until co-founding Just Russel.
What changed?
His mindset, his process, and his ability…
The skinny
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