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The Truth About AI in Dealerships: Costs, Risks, and the Decisions That Matter with Marianne Johnson

Most people think the revolution in automotive is “AI.”

But what if the real disruption, the one that will separate the next decade’s winners from everyone else, is something far quieter?

What if it’s the moment your systems start making decisions faster than your people can understand them?

That’s the conversation I sat down for with Marianne Johnson, Chief Product Officer at Cox Automotive, live from the Presidio Group Tech Summit at the Denver Art Museum. And in a day full of big ideas, her perspective stopped me in my tracks.

Here’s the question underneath everything we talked about:

Are…

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