Leading Digital Transformation Through Data and AI - Tim Megginson
Tim Megginson, Vice President of Digital & Data Strategy at Visit Orlando, leads one of the world’s most recognized destination brands through large-scale digital transformation.
In this episode, Tim shares how his team connects data, AI, and marketing technology to create meaningful experiences for travelers worldwide.
You’ll hear:
- How Visit Orlando built a 37-tool martech stack without relying on enterprise platforms
- Why privacy and consented data are strategic advantages in global markets
- How AI is being used to structure, activate, and optimize digital performance
Learn why…
The skinny
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