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#19 | From Emerging Markets to Global Impact: Market Creation for Healthcare Founders
In this episode of Clinician to CEO (formerly the Hands On Business Podcast), Hakeem sits down with Dr. Abdullahi Sheriff, Pharmaceutical Leader, Associate VP at MSD, and winner of the Black Business Awards 2020.
Known for his work in developing markets and creating sustainable healthcare categories, Dr. Sheriff reveals the 5 key steps to building a healthcare business that lasts — through strategic partnerships and market creation.
✅ What market creation actually means (and why it’s more powerful than product development)
✅ The biggest mistakes founders make when trying to scale in…
The skinny
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