The marketing strategy your competitors are too scared to try
Is comedy the secret to conversion copywriting?
In this episode of Data Beats Opinion, SegMetrics founder Keith Perhac sits down with Lianna Patch (founder of Punchline Copy) to how brands can use humor and personality to stand out in an increasingly competitive market.
What you'll discover:
Why humor is the last marketing differentiator in the AI age
The humor spectrum (where do you fall?)
Comedy conversion tricks
How to find and develop your brand voice
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The skinny
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