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TRP 123: How to Shine Bright with a Personal Brand within a Larger Institutional Brand with Amber Hurdle

In this episode of The Rainmaking Podcast, host Scott Love speaks with Amber Hurdle, branding expert and CEO of Employer Brand Central, about how professionals can build a strong personal brand within a larger institutional brand. Amber explains that personal branding is not about self-promotion but about intentionally shaping how others perceive your value. She emphasizes the importance of self-awareness, strategic positioning, and leveraging branding to attract the right opportunities and business growth.

Key topics include identifying your unique strengths through self-assessment and…

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