
9/28/26 #ContentChat: Turn Your Content Foundations Into A Consistent AI Instruction System
A brand voice guide, style guide, personas, and content templates give your team a strong foundation for using AI. But how do you make sure people actually use those resources consistently when they sit down with ChatGPT, Claude, Copilot, or other AI tools?
In this episode of #ContentChat, Erika Heald walks through her AI Instruction System—a repeatable framework for turning your content foundations into clear, reusable instructions for AI.
Rather than relying on one-off prompts or putting all your work into a specific AI platform, an AI instruction system documents how you want AI to…
The skinny
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