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What Is Your Work in Service Of? What would it mean to build an Economy That Serves Life?
B. Lorraine Smith, a longtime corporate sustainability practitioner, explains why incremental corporate sustainability often leaves business as usual intact and argues for an economy that serves life. In conversation with Ruth on The Groundswell Effect, she traces her shift away from Fortune 500 advisory work, explores how everyday business choices shape community and well-being, and names the financial and cultural barriers to systemic change.
She describes how imagining different futures can help orient change, while emphasizing the need to understand real conditions and test ideas against…
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