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Latest / Brand Formula: An F1 Marketing Podcast

Austrian GP | Cannes Lions Report

We are Brand Formula: An F1 Marketing Podcast. Mordecai and Elyssa are back for episode fourteen, and they are both only recently recovered. From the heat. From the Croisette. From Cannes Lions.

We open on Austria first. George Russell read the fine print, followed the rules to the letter, and won a race. The man will run to the stewards faster than anyone we've ever seen, but he can drive and the numbers don't lie. We also get into Crofty anointing a winner with ten laps to go in a race where everyone finished within two seconds of each other, the drone shot of the season, and why the Sky…

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