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Where Are Your Best Clients Actually Making Buying Decisions?

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Trying to keep up with every social media platform can feel like a full-time job. The truth is, your best marketing strategy may not be posting more. It may simply be showing up in the right place.

In this episode of Imperfect Marketing, Kendra Corman talks with travel advisor Ali Raymer about how she rebuilt her marketing strategy after COVID by asking one simple question:

Where are my best clients making buying decisions?

Instead of chasing every new platform, Ali focused on understanding her ideal clients, choosing platforms that aligned with both her audience and her own…

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