How to Hire Creative Strategists When AI Writes Every Sample | Jess Bachman, FireTeam
How do you hire creative strategists and copywriters when AI writes every work sample?
Stop judging creative strategists on work samples, because you can no longer tell what the candidate wrote and what AI wrote. Make them do the actual job instead: FireTeam's AI interviewer hands candidates a deliberately flawed brief, asks them to find and fix the problems, pushes on why each fix is right, and flags pasted answers. Past that screen, the strongest signal is proof that someone builds and tests with AI while staying skeptical of its output, such as a steady record of GitHub commits. In this…
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