skinny.

Latest / Digital PR Explained

Why Google I/O 2025 Is a Big Deal for PR

Google I/O 2025 introduced the most significant changes to Search we've seen in years, from AI Overviews and agentic search to personalized results and multimodal discovery. In this episode, Britt Klontz breaks down what these updates really mean for PR pros and why now is the time to think beyond links and big-name coverage.

The skinny

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