Latest / The Growth Class with Phil Masiello

Scaling Creative Businesses: Building a Tattoo Brand That Lasts with Clay Montgomery
In this episode of The Growth Class, host Phil Masiello interviews Clay Montgomery, founder of Atomic Tattoos and a professional tattoo artist who has grown a single shop into a multi-location business with 17 studios across Florida and Wisconsin.
Clay shares how he built a recognizable tattoo brand by balancing standardized business systems with the creative freedom and individuality that make each studio unique. He explains why investing in company culture, employee retention, and customer service is essential to scaling a creative business without losing its authenticity.
Clay also reveals…
The skinny
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