
MYB099: How to Stand Out in Business - Why Different Beats Better
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin explore why being different often wins over being better when it comes to making your business stand out.
If you're stuck competing on price or blending in with the competition, this episode will help shift your approach. Ben and David unpack what a true USP (Unique Selling Proposition) looks like, why so many businesses miss the mark, and how you can stand out in a way that feels authentic and valuable.
You'll hear practical examples from a dentist who baked muffins in his waiting room, to Domino's delivery…
The skinny
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