Latest / Imagine If with Doone Roisin | Health, Wealth & Wisdom for Women (formerly Female Startup Club Podcast)
She sold 12,000 bottles in less than 3 months.. Here’s how Kasama Rum’s Alexandra Dorda did it and the key lessons to launching a spirits brand
Today I’m chatting with Alexandra, the Founder of Kasama Rum.
As the daughter of the Belvedere and Chopin vodka co-founder, Alexandra brings the same level of quality and experience her family company was built on to her first solo venture. Kasama is distilled in the Philippines, bottled at her family's distillery in Poland, and enjoyed around the world. Leaving behind the typical tropes associated with old-school rum brands like sailors and pirates and absent of heavily spiced flavor profiles - Kasama brings a refreshing approach in both branding and palate to a category in need of a breath…
The skinny
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