
Your Athletes Believe What They See, Not What You Say | Kerry Castillo
Leadership and high school coach Kerry Castillo explains why one of the biggest threats to team culture is the say-do gap—the distance between the standards we communicate and the behaviors we consistently model.
If your body language, energy, and daily habits don't reinforce your message, athletes notice. And over time, that gap quietly erodes trust.
In this episode, we discuss:
• What the "say-do gap" really is
• Why athletes believe actions more than words
• How body language shapes team culture
• The daily behaviors that reinforce your standards
• Why authentic leadership starts with…
The skinny
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