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#320 Gregers Knudsen Co-founder and CEO at Monotree - Powering Frontline Culture in Hospitality

In a Copenhagen podcast, Michael interviews Gregers Knudsen, co-founder of Monotree, about creating a platform that unifies frontline communication, onboarding/learning, checklists, and events on top of workforce management systems to replace fragmented tools like Facebook, WhatsApp, and overpowered enterprise software.

Gregers traces his path from hospitality into tech (via Planday), where he saw multi-site operators struggling with too many disconnected systems, unused spend, and GDPR risks.

He and two senior tech partners began building Monetary in 2018, launched in 2019 with a…

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