069 | Johnny & Joanna Galbraith, Letterfolk on reinventing the letter board market, thoughts on copy cats and how they leverage social media to nurture their customers and share their company story.
Johnny and Joanna are the husband-and-wife co-founders of Letterfolk, a contemporary American brand whose mission is to create meaningful products inspired by simpler times. Letterfolk started in June 2015 while the couple searched for a unique way to capture their daughter's monthly baby milestone photos. They designed a modern, versatile letter board that was tailored and repurposed for today's home. Letter boards are now a staple of social media art direction, home decor, and milestone photography.
As Letterfolk has grown, so has the brand vision and product offerings. Letterfolk products…
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