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855. How Nike’s CX Digital Transformation Gave Them an Edge

Digital transformation isn’t just about technology; it’s about people. If you’re focusing on the customer every step of the way, you’re focused on the right people.

In this Takeover episode host Samir Kumar Sah, Founder & CEO of Pritbor, explains how Nike’s digital transformation provided a better customer experience that gave them the competitive advantage over their competitors.

This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.

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The skinny

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