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Why Endurance Athletes Thrive in Sales · Industrial Advisors

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  One of the things that I wrote down was, the only limit to achieving
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  greatness is telling yourself no.
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  So just kind of the mindset of like being positive and just being mentally
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  tough, which everyone knows is like super important, but that is about
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  as mentally tough as you can be.
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  Welcome to our Industrial Advisors podcast.
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  We're live at IMC in Indianapolis, and, uh, we're gonna do a five minute
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  Friday today on Endurance athletes.
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  Why we do it?
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  Yep.
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  Uh, we just had our keynote, one of the keynote speakers, the Iron Cowboy.
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  He did 101.
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  Triathlons in 101 days.
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  Ironman.
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  Ironman.
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  Yes.
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  Which is full.
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  Full.
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  Yeah.
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  Full Ironman Consecutive.
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  Yeah.
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  Incredible.
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  Couple things that, I mean, he was just a really, really great speech idea.
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  Hundred one, a hundred one, a hundred one days.
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  He said some things that were really, really great.
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  One of the things that I wrote down was, the only limit to achieving
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  greatness is telling yourself no.
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  So just kind of the mindset of like being positive and just being mentally tough.
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  Yes.
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  Which everyone knows is like super important.
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  That is about as mentally tough as you can be going through a process like that.
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  He was, I mean, everybody knows Goggins, right?
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  Yeah, yeah.
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  He was Goggins on steroids.
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  Right.
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  And I, I remember him, well, I knew you guys had mentioned to me that there was an
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  Iron Man that was gonna give the keynote.
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  I never looked at it.
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  And I was in kind of the middle of my triathlon runs when he did the first 50.
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  And for the listeners, he said he was gonna do 50 Ironman in 50 days.
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  And there was one day somewhere around.
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  30 or something that there was a typhoon in Tennessee.
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  And I remember the criticism he got online 'cause he had to do it indoor, right.
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  He had to do a few of the miles indoors.
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  He had to do, yes.
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  A few of the miles.
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  And he actually, I believe, did some of the swim because it was a typhoon.
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  Yeah.
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  Like you'd drowned the waves.
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  Right, right, right.
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  And so the criticism online was second to nut.
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  Yeah.
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  Right.
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  And I'm thinking what the guy's like on day 31 of.
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  31 straight Iron man.
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  Yeah.
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  He's finding a way to make it happen.
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  And he's doing it.
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  Yeah.
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  To, and they're critic and, and he just totaled it and said Okay.
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  During that run, he did like 7,000 miles 0.24%.
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  One quarter of 1% was that indoor day.
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  Yeah.
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  And he got like more negative press.
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  Then he got about the whole thing about that one component.
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  Yeah.
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  Which is a testimony to, as you always say, be kind, be nice, right?
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  Yeah.
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  Like that's in Incre incredible, what he did and, and unfortunately
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  what, what social media does well.
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  Yeah.
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  And his point was don't spend your time focusing on that
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  negative, you know, 0.24%.
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  Yes.
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  Spend the time on the 99.75%.
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  That was everything about it.
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  And then by the way, he went in.
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  Did 101 in 101 days.
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  So like, screw you.
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  Yeah.
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  There's no, there's no, yeah.
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  I mean that you can have that critics, yeah.
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  Well you're, you're a unique individual with endurance, uh, a and sports
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  and endurance sports, I would say in brokerage seems to be very popular.
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  Yeah.
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  Whether it's marathons or triathlons.
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  So you've done 53 full?
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  Yeah.
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  Full 53 in our partnership.
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  Right.
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  And why?
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  What, what drives you?
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  Good question.
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  I started running after playing college football and
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  got super competitive with it.
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  And then the first, you know, I got, I ran a half marathon and I
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  won it and then I started running a full, it was like, what's next?
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  And then I got super into the FOSS and started competing for
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  those and winning some of those.
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  And then I just kept trying to be better, and Bill won't say this,
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  but for the listener, he would win some, A lot of, a lot of marathons.
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  Yeah.
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  Yeah.
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  I won some and, and I was.
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  Just all about like continuing to get better and, and push it.
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  Yes, and in fact, the best marathon I ever ran, I got second from a time, I mean,
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  I got, I won multiple marathons, but.
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  My PR was a 2 38 and I got second place and one of my kids asked me like,
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  are, are you upset you didn't win?
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  I'm just like, no, I, I gave everything, I left, everything I had out there
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  was the best race I've ever run.
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  And so that's what you can control, right?
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  Yes.
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  So, I don't know.
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  I got into it and I think, you know, brokers are competitive.
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  Yes.
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  And that they have that drive that allows you to go compete, whether it's a marathon
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  or like, you know, you, you are doing.
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  Triathlons, swimming, biking, running, and it's like, you know, there's
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  motivated people that want to continue to push and push themselves to the limit.
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  So I think endurance and brokerage kind of go hand in hand.
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  They do.
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  They do.
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  You know, it's funny listening to him.
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  I'm sure you got fired up too, as you know, in C-O-V-I-D-I
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  trained and did my, my longest distance, which was a half Ironman.
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  Yeah, yeah.
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  Which, you know.
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  Yeah, I was leveled, like I completed it, I did it and yeah, I was leveled
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  and have always thought of an Ironman.
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  After listening to him, I'm like, I should do a full iron.
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  Yeah, this guy can do 101 right now.
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  Well, it's nice.
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  I'm running the, you know, New York marathon here and I in a
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  less than two weeks and yes.
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  It's, you know, puts it all in perspective of like, this guy
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  took it to the extreme, you know?
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  Well, it's, it's interesting what the human mind can do, right?
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  Yeah.
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  It's just like the four minute mile, as you know, once, I think his neighbor
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  was Roger or something that broke it.
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  Yeah.
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  Yeah.
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  They always said, and all the doctors came out and said.
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  The, the human body can't do it.
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  Right.
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  Right.
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  Yeah.
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  And then when he broke it, it was broken like every month for years.
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  Right?
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  Yeah.
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  Until, and so it's just interesting that, that, that, that the, and he
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  was a great James, I think his name was the, the Cowboy Ironman Cowboy.
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  Yeah.
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  Once you free your mind to, to what is possible.
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  Yeah.
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  Like it's a big mind shift.
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  Right?
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  Yeah.
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  Yeah.
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  The other point that he made that was kind of cool is, you know, we
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  spend so much time looking at things and being worried about things.
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  97% of the things we're worried about are out of our control.
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  Totally.
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  So he is like, write 'em down, cross 'em off your list, and then focus
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  on the stuff that you can control.
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  That's right.
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  One of the things you control is saying yes and not no to yourself.
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  Right?
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  That's right.
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  And so anyway, really powerful, powerful thing.
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  And uh, he was great.
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  So we're having a great conference and, uh, happy, happy Friday to everybody.
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  Happy Friday.
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  And uh, hope you enjoy it.
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  Go, go run or swim or bike.
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  Yeah.
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  Yeah.
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  Do so all three.
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  Yeah, yeah, yeah.
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  There you go.