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#142 Tim Vasilakis, Founder and CEO at The Athenian, on Pivoting to a Dark Kitchen
Tim Vasilakis, Founder and CEO of The Athenian street food brand, explains how he pivoted his business into a dark kitchen. Through their award-winning gyros, The Athenian has grown from a humble market stall to a small network of locations, earning the title ‘Deliveroo Restaurant of the Year 2020’.
In this episode, we discuss reconsidering the positioning of your business, the rise of dark kitchens, focusing on your best dishes, their generous employee loyalty scheme – and the mouthwatering Greek cuisine.
Links:
‘Born a Crime’ by Trevor Noah: https://www.amazon.com/dp/0399588191
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