This monthly review keeps your art business honest (279)
In this episode of The Art Biz, host Alyson Stanfield explains why she won't tell an artist how to fix slumping sales until she knows their goals and their numbers.
She names the fears that keep artists from looking at their data, then lays out a simple monthly or quarterly check-in.
It covers the high-level numbers worth tracking, from revenue and email to website traffic, and how to get curious about what they reveal.
Alyson shares:
Why she refuses to prescribe a fix before knowing what an artist wants
The fears that keep artists ignoring their numbers until tax time
Why even good numbers…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.