Latest / The Sales Hunter Podcast
Navigating Price Increases and Customer Pushback
Do you want to be known as a sales rep who sells whatever you sell, or do you want to be known as a business professional who happens to sell what you sell? Price pressure is tougher than ever, especially when selling feels like a race to the bottom. In this episode, relationship selling expert and best-selling author Larry Levine jumps in to tackle the challenge head on.
Larry shares insights from his decades navigating the "commodity world" and reveals where most sales organizations go wrong on price and margin protection. Together, Larry and Mark examine why only a small fraction of…
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