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148. How To Make Content Which Attracts Your Ideal Client To You

If you already post content 3-4 times a week or more, chances are you post content every day. But let's start here. If you're not currently posting any content, it's a good idea to start there by going ahead and actually posting content, etc. But if not, you're already posting content at least 3-4 times a week. If you're posting but aren't getting consistent leads, you're not consistently booking sales calls and shouldn't actually be recruiting customers. If your business isn't generating the sales you expect despite your best efforts, you're probably in what I call the content product trap…

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