Latest / The Natasha Effect | Marketing + Brand Psychology
s3e8: just because she knows you doesn’t mean she wants you
ever had someone who was REALLY into you… and somehow the harder they tried, the less interested you became? 😂
yeah. some of y’all are marketing like that man.
in this episode, we’re continuing the T.E.A.S.E test with S, seduce: make her want in. we’re getting into self-congruity theory, psychological reactance, and why knowing your brand exists doesn’t automatically make someone want to buy from you.
because your customers don’t just buy what you sell. they buy what it means to them and sometimes your biggest problem isn’t getting her attention. it’s giving her a reason to want you.
stay…
The skinny
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