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Latest / Spokes & Strategy: Marketing the Bicycle

EP 10: Built in the Bike Business

In this episode of Spokes and Strategy, Brandon Morphew sits down with Forrest Carver, co-owner of Bath Cycle and Ski, BikeMan.com, and Carver Bikes. Forrest shares how he grew up in the bike industry and built a business that blends retail, e-commerce, and product development.

They discuss pricing strategy, navigating today’s competitive bike market, the success of Take Me Home Tuesday, and why community and culture remain at the center of everything they do.

Learn more about Carver Bikes https://carverbikes.com/

Check out Bath Cycle and Ski and Explore BikeMan.com https://www.bikeman.com/…

The skinny

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