326: Alex Kouts | The Art of Negotiating
Alex Kouts gives us the edge we need to overcome our fear of negotiating and make deals that benefit both sides of any arrangement. The Cheat Sheet: Why everybody's price is an f-you price, according to Alex. (11:15) How to emotionally prepare for awkwardness of negotiations. (23:20) BATNA: what is it and why is it so important? (31:10) Why women are better at negotiating than men. (32:30) When to apply the silent strategy. (35:05) What's the nuclear option in negotiation and how do you know when to push the red button? (48:30). And so much more... Find out more about the team who makes The…
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