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How Merchandising Shapes the Guest Experience | Stories from the River #370
Purpose, creativity, and collaboration come together to shape the way Broad River Retail serves both its Memory Makers and guests.
In this episode of Stories from the River, Charlie Malouf, CEO, welcomes Lynn Knowles, Sr. Director of Merchandising and Visual Impact at Broad River Retail. Lynn reflects on her journey from the apparel industry into retail leadership, sharing the challenges that shaped her first year and the evolution of her role overseeing a team of nearly 40 Memory Makers across multiple regions.
The conversation explores the creation of the Vibe Collective and its focus on…
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