133: Whose job is school marketing?

smj: school marketing journal · Apr 27, 2023 · 18m

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe

Is the perception of your school's brand far too important to be left solely to school marketers? How exactly has our digital world shifted the role of school staff in marketing? In this episode, we discuss who really is responsible and how your school, as a whole, can become best equipped to operate like a media company.

Get in touch at smj@imageseven.com.au

The following key aspects should be considered when your school operates like a media company:

Develop a content strategy: Just like media companies, your school needs to…