Latest / The Inspired Stories Podcast / Dane Wilfong's Hospitality Journey: From Dishwashing at 13 to Leading The Ned's Exclusive DC Club
Transcript
- 0:04Welcome to another edition of the Inspired Stories podcast,
- 0:08where leaders share their experiences so we can learn from
- 0:11their successes and be inspired by how they've overcome
- 0:14adversity. My name is Anthony Kotaspodi and
- 0:17today's guest is Dane Wilfong, Director of Food and Beverage at
- 0:20The Ned and Ned's Club in Washington DC.
- 0:24The Ned is a private members club and hotel that started in
- 0:27London in 2017 and now brings its blend of restaurants, bars
- 0:32and rooftop views to our nation's capital.
- 0:35They create spaces where like minded people can meet, work and
- 0:39enjoy life inside a beautifully restored landmark.
- 0:43Their brand has been praised by Forbes and Rob Report for
- 0:46turning historic buildings into lively social hubs and for
- 0:50opening its newest club in DC earlier this year.
- 0:54Dane guides every taste and sip inside the club.
- 0:57He brings more than 18 years of experience across luxury hotels,
- 1:01fine dining and large scale hospitality operations.
- 1:05His background includes extensive work with Relay.
- 1:08Am I saying that right? Yeah.
- 1:10It's relay style properties. OK, you're going to have to
- 1:13explain what that means to us here.
- 1:15And boutique luxury hotels contributing to Maryland's first
- 1:18Michelin recognition with two Michelin keys awarded to the Ivy
- 1:23Hotel in Baltimore, is also partnered closely with ownership
- 1:27development teams to support the build, design and operational
- 1:30evolution of high end hotels across multiple U.S. markets.
- 1:35Earlier in his career, Dane became an executive chef at, Get
- 1:39this, just the age of 22. Being a fine dining Italian
- 1:43restaurant. He also holds a sommelier pen
- 1:46from the Court of Master Sommelier.
- 1:49Now before we get into all that good stuff, today's episode is
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- 2:32All right, back to our guest today, the Food and Beverage
- 2:34Director of Ned's Club, Washington, DC, Dane Wilfa.
- 2:38Thanks for making the time to Share your story today.
- 2:40Thanks for having me Anthony, greatly appreciate it.
- 2:42All right, so back to where I sort of slipped up there in the
- 2:45intro. What is relay style properties?
- 2:48What does that mean? So Relay and Chateau is kind of
- 2:52like a badge of honor. It's a a grouping of hotels, if
- 2:59you would, or a badge that's put on hotels or that hotels can
- 3:01apply for. It's kind of like how Michelin
- 3:04rates something when they get that type of recognition, it
- 3:07means it's a certain level. Relay and Chateau does the same
- 3:11to boutique hotels and some stand alone restaurants.
- 3:14It's a really massive badge of honor.
- 3:16You have to be boutique, so you have to be small.
- 3:19You have to have some kind of architectural or historical
- 3:22significance and you have to meet some really, really high
- 3:25standards as far as all the above goes.
- 3:27So it's really a lifestyle brand, but each one is
- 3:31independently owned. And so they're they have a
- 3:34massive push for environmental, they have a massive push for
- 3:36culinary. They're very, very strict
- 3:38standards. So anything that you see a relay
- 3:40in Chateau badge on or the RNC emblem means that it's 111 of
- 3:45the highest rated things that you can enjoy.
- 3:48Wow. OK.
- 3:49Lots of boxes to check there to be able to qualify for that
- 3:52prestige. It's so.
- 3:54Truly an honor. Yeah, let's start kind of at the
- 3:56beginning for you. What first drew you into the
- 3:58hospitality space? Oh, I did not grow up with a lot
- 4:04of money or access to these items.
- 4:07And so I was kind of taken aback starting very, very early,
- 4:12earlier than than one should be working in the industry.
- 4:17And I was introduced to so many things that kind of blew my mind
- 4:20because there's a whole different world than anything
- 4:21that I'd ever realized existed. And so and it was an instant
- 4:26passport that I realized the only way that I was going to get
- 4:29to see or understand any of it was to continue in the industry.
- 4:34Everyday was a little bit of a treat.
- 4:35And so being that starry eyed little kid, which I still think
- 4:39I am in certain ways right, the this industry was able to take
- 4:44me to a lot of different places that I I would never have
- 4:47considered. You said, how did you put it?
- 4:51You started at an age probably, you know, younger than you
- 4:54should have, something along those lines.
- 4:55What? What does that mean?
- 4:56How old were you? So I was around 13 years old
- 4:59when I started washing dishes and then quickly due to the the
- 5:04chaos that is that kitchen that I started, I ended up as a fry
- 5:08cooked very quickly due to demand.
- 5:10I was promised I was not going to be allowed to hold a knife
- 5:13until I was 15, but it happened shortly after being a dishwasher
- 5:17at 13, needs were needs. The industry is always short on
- 5:22on help and ambition and I was not short on ambition.
- 5:26So I I ended up having my hands and just about everything in
- 5:29that place. Needs were needs.
- 5:32And so I think in that particular context, we're
- 5:35talking about the needs within that restaurant.
- 5:38But I'm going to guess there were personal needs on your side
- 5:41that drove you to be working at such a young age.
- 5:45I was I was an ambitious child who always wanted absolutely
- 5:48everything. And I remember getting into an
- 5:51argument with my father about the latest game system or a new
- 5:54pair of socks or who knows what, and he told me to find go get a
- 5:57job. And I marched my little butt
- 5:58down the street and I did just that.
- 6:01The only way they let me get a job there, though, was by roping
- 6:05my older brother, who was old enough to work, by roping him
- 6:09into working as well. And so that begrudgingly started
- 6:12his career as well. OK, OK.
- 6:16And so the fact that you got started so young helps in some
- 6:19part to explain how you became an executive chef at the ripe
- 6:24old age of 22. But obviously, still big leaps
- 6:29to be made from, you know, using a knife at the age of 13 to
- 6:32becoming an executive chef. How did you bridge that so
- 6:35quickly? Yeah, I went to high school and
- 6:38college at the same time, and so I was in culinary school and the
- 6:41high school for the majority of high school.
- 6:45And on top of that, it was just continued refinement through
- 6:48great mentors, great chefs and some, some really hard work with
- 6:53a lot of fantastic individuals who saw a lot of pride in me.
- 6:56I always wanted to know the things I didn't know and I was
- 6:59willing to stay late, work harder, assume more than one
- 7:02role in order to be able to gain that knowledge.
- 7:06I was always thirsty for responsibility and a little bit
- 7:08more. And I, I still am very much that
- 7:11way. I can get passionate about
- 7:12absolutely anything. And so that led me to turning
- 7:17over a lot of a lot of leaves and opening doors that typically
- 7:22wouldn't have been open for individuals my age.
- 7:26So I want to briefly touch on some of the other accolades that
- 7:31you've achieved. You hold a sommelier pen from
- 7:35the Court of Master Sommeliers. Explain what that means and what
- 7:40it took to achieve. So CMS is just a like a
- 7:45certification or rating system as well as educate education.
- 7:49Most certifications are just the verification of education, but
- 7:53it's just kind of stating you understand the, the art, the
- 7:59nuance, the process of tasting, of presenting, of showing wines
- 8:06and everything that they have to offer.
- 8:08And so there's multiple levels. And I still plan on going back
- 8:11to continue more, but obviously right now that's not at the
- 8:13forefront of my focus. And so it's, that's just one of
- 8:18many random certifications that I, I have acquired to kind of
- 8:22verify my existence within this space.
- 8:26And I, I believed as I was young that I needed to do as much as I
- 8:30possibly could in every arena in order to verify what I knew
- 8:35because at every age anyone had always been, how on earth did
- 8:38you accomplish this, Sir? How on earth did you do this at
- 8:41this age? It was like, well, genuinely
- 8:43just working a ton from a young age and via osmosis and being in
- 8:48every position, but also never saying no and making sure that
- 8:52every time that I saw something that was outside of my
- 8:54understanding, I wanted to know as much as I could about it to
- 8:58make sure that I was as well-rounded and no one could
- 9:00challenge me on something that I wasn't at least remotely
- 9:03prepared for. And, and so wine was definitely
- 9:07a big one, coming from a chef doing a lot of wine dinners,
- 9:09which was seen as majorly prestigious when I was young.
- 9:12Yeah, I, I really wanted to make sure I could fill in that flavor
- 9:14and that experience for other individuals.
- 9:17And it, to this day, it, I believe every great moment in
- 9:22someone's life can probably be attributed to at least a point
- 9:26around a table with great food, great wine and even better
- 9:29company. And so that that is definitely a
- 9:31mantra that I live by, is recreating those moments for
- 9:34someone and understanding the vulnerability of expression at
- 9:38in those moments. And so the execution has to be
- 9:41flawless and almost subconsciously perfect in order
- 9:45for people to feel open and willing and accepting.
- 9:48And that's where you get those belly laughs and that's where
- 9:51you get those people going back for seconds and thirds or eager
- 9:54for the next course. So as you went into that
- 9:58certification process, let me see, I'm going to put words out
- 10:02there. You tell me if they're right or
- 10:03wrong. You already knew quite a bit
- 10:06about wine, you already knew quite a bit about pairings and
- 10:11tastings in the presentation. Obviously you learn more going
- 10:15through that process, but it sounds like a big part of it was
- 10:19just wanting to validate for other people that I'm Dane
- 10:24Wilfong and I had this experience and you know that
- 10:27because I have the certification.
- 10:30Yeah. And it was that part of it, at
- 10:32least. Absolutely.
- 10:33I don't, I, I think everyone should get the basic levels of
- 10:37the, the offerings that are out there for a lot of different
- 10:40certifications just to make sure that they have the baseline
- 10:42level of items. But I also think I don't think
- 10:45certifications are necessary in a lot of this industry.
- 10:47I think just knowing your stuff is really, really important.
- 10:52Most individuals in this industry who are immersed can
- 10:55accomplish those goals with very little studying or work
- 10:58thereafter, just because you have to know these things to be
- 11:00great at this job. And so it's, it's an, it's an
- 11:05already understood level or layer in being able to sell
- 11:10wine, be around wine, understand wine, pick wine.
- 11:14And that obviously I'm the type of individual who takes my
- 11:17vacations to learn more about objects and to immerse myself a
- 11:21little bit more in the culture. And so on weekends when I go out
- 11:24to, to vineyards, I, I, I want to see the rooms, I want to see
- 11:27the barrel rooms. I want to see a harvest.
- 11:29I want to see how things work because learning on paper isn't
- 11:32enough. I, I want to feel it.
- 11:34I want to understand it. I want to hear from the wine
- 11:36makers what their struggles are. And then I learned more about
- 11:39things that I shouldn't even remotely have strange knowledge
- 11:42in, which is absolutely fantastic.
- 11:45These are the little bits of life to get me excited.
- 11:47All right, give me an example of one of those things that you
- 11:50shouldn't or wouldn't need to really know, but you do just
- 11:53because you have such a passion for it.
- 11:55I just. Understanding like that
- 11:57cooperage, right, the way that the barrels are made or how few
- 12:01people actually make the barrels in the United States or like the
- 12:06the rare places the woods have to come from or the extensive
- 12:10processes. It's a it's a art that you
- 12:12believe in this world of fascinating, making everything
- 12:16faster. You you believe doesn't exist
- 12:18anymore. But it's still a very romantic,
- 12:21very, very limited view into a world that's still like
- 12:27blacksmith style of, you know, the underbelly of an industry.
- 12:32It's it's it's quite unique and fascinating.
- 12:34And I have far more respect for cooperage's and individuals
- 12:38making these barrels and putting them together than I ever would
- 12:40have if I didn't start digging. And cooperage it.
- 12:44What does this term mean? Just that's the the art or the
- 12:46science of making the barrels. Correct of putting the barrels
- 12:49together there. It's, it's an extensive process.
- 12:53And then whether individuals are using new or the type of wood or
- 12:58the size of the barrel, there's a lot of different houses with
- 13:02specialties and the kilns that are used, their styles.
- 13:06All of it is basically heirloom like it's passed down from
- 13:10somebody who's been doing something a really long time,
- 13:12generally from Europe or which of their families have been
- 13:16doing for a really long time, which their families have been
- 13:18doing for a really long time. I don't think anyone in recent
- 13:21history has gone this is what I want to do with my life and just
- 13:25created a brand new technique or way to do this.
- 13:28And even if they did it probably would not be anywhere near as
- 13:31great. The romance makes half of it
- 13:33right? Yeah, I love that.
- 13:36So you also contributed to the first Michelin recognition in
- 13:40the entire state of Maryland. Is this right?
- 13:43Yeah. So not one, but two Michelin
- 13:46keys for the Ivy Hotel in Baltimore.
- 13:49What? Were some of the key initiatives
- 13:52that led to that recognition. So Michelin had never come to
- 13:55Maryland previous it has Maryland has no stars,
- 14:00especially Baltimore and it had no keys.
- 14:04And so the key program was introduced only recently and we
- 14:08as a relay in Chateau. Most relay in Chateau properties
- 14:11are synonymous. They, most of them got keys,
- 14:13most of them have keys and some of the higher recognitions
- 14:16amongst the United States anyway.
- 14:18And so it was already an accolade that no one thought was
- 14:23necessary, but it was really, really unique and very special.
- 14:28To continue at the Ivy Hotel was a labor of love.
- 14:31It was a beautiful historic cornerstone mansion in Mount
- 14:34Vernon, which is a beautiful historic part of Baltimore.
- 14:38You can't recreate anything like what that area is in the world,
- 14:40which is why I was drawn to it. I came back to Baltimore during
- 14:44COVID and they kept my heart, so I was unable to leave.
- 14:48And that project was absolutely phenomenal.
- 14:51So the refinement, the work, the beauty, ultra luxury, it's only
- 14:54an 18 room hotel and it's it, it's truly a work of art in
- 14:59every way, shape or form. And every employee who works
- 15:03there has to love what they do. You know everyone by name,
- 15:07you're anticipating their next steps.
- 15:08You're making sure that when they're in Baltimore, whether
- 15:11they're leaving the neighborhood or whether they're doing
- 15:13anything or whether they want you to plan their entire time
- 15:16for them, you have surrounded them with love, care and
- 15:19attention. And to us, the we were going to
- 15:24reach and ask for special permission from Michelin as like
- 15:28the little Washington had asked for special permission to, to
- 15:31rate them outside of DC. We were going to ask for special
- 15:34permission to have eyes or view the Ivy Hotel.
- 15:37And before we were even able to do that, we were going through
- 15:40extreme trainings. We were going through a lot of
- 15:42work cleaning stuff up and I woke up 1 morning and saw that
- 15:46they had announced keys in Maryland and not even thinking
- 15:51twice about it, I put the phone back down and then I got a
- 15:53million calls from the PR team. My team kept calling and calling
- 15:56and calling and it was a very spectacular thing to have
- 16:00without having to do anything. They just came.
- 16:03So you hadn't taken that step of requesting that they come and
- 16:06check you guys out? We had not the beat us to it.
- 16:10And so the there was another property that was rated one key
- 16:15in Maryland and it was the Pendry Hotel as well.
- 16:18And so 22 Baltimore staples as far as the industry goes.
- 16:22And it's tough because luxury in Baltimore is difficult as we all
- 16:26know. It's it's seen its ups and downs
- 16:28and tourism has definitely waned.
- 16:30And So what capturing something like that, an environment like
- 16:34that is very difficult to do. You have to be special and you
- 16:37have to be unique, and so it's very, very grateful for all of
- 16:42the work that they have done and that we have done as a team to
- 16:44be recognized. That's outstanding.
- 16:47OK, so how did the opportunity at Ned's come about?
- 16:51Oh, just a phone call from an individual that had already, I
- 16:57was already on their radar for another project.
- 17:00And so I remember just getting a phone call being pushed through
- 17:04very, very quickly. I was not part of the opening
- 17:08team in the way of pre opening. Definitely part of the opening
- 17:13team as in I started the week we opened.
- 17:16But the and so definitely some growing pains there and a lot of
- 17:22a lot of shifts and a lot of work.
- 17:24There's still a lot of work and a lot of refinement and a lot of
- 17:27fantastic things to come as we come into ourselves, especially
- 17:30in the new year. This has been a really, really
- 17:33fun project and I'm very excited to be a part of the team.
- 17:36It's a globally recognized team. We have New York, Doha, DC and
- 17:42obviously London, which is the, the, the one, the start, the
- 17:46incubator. And each of them, from what I
- 17:49understand is completely different from the from, from
- 17:52the rest of them. And I, this is such a unique and
- 17:56lovely property. There is no there is nothing
- 17:58like this that I've ever seen or been a part of, so I'm very
- 18:00grateful for the opportunity. What really sets it apart?
- 18:04It's first of the view. You you can't beat it.
- 18:07No one really has this style of square footage this close.
- 18:12We're right over the White House and we have a beautiful view of
- 18:15the monument and the horizon, the airport and the the water.
- 18:20Everything you could want in DC you can see from our terrace and
- 18:23pretty much all of our forward facing windows.
- 18:25So it's a we, we have an offence floor that's open to the public.
- 18:31Well, obviously if you book an event and then we have members
- 18:35driven floors that it's just on 10:00 and 12:00.
- 18:40So there's two floors for just membership and it's a lot of
- 18:44unique spaces. There's live entertainment
- 18:46everyday. There's a library bar with a
- 18:49beautiful collection of spirits from around the world and a lot
- 18:52of rare things you can't get. So it's great for hosting right
- 18:55now. It's has the largest Christmas
- 18:57tree that I have ever seen. In the center of it, we have the
- 19:02the drawing room, which is great.
- 19:03We do tea service. We have, like I said, live music
- 19:06every day. And then we have a gallery,
- 19:08which is an all day American Italian concept and founders,
- 19:13which is an all American steakhouse, which is the for
- 19:16founding members. It's exclusive to individuals
- 19:20who are that level of membership can be in that room.
- 19:22And so who we see in that room, who we fraternize with everyday,
- 19:26who we host is truly a wonderful collection of minds from around
- 19:31the world of diversities were bipartisan opportunity as well.
- 19:36All of our members are from anywhere and anything.
- 19:39And then Kaya, our rooftop, which is our Pan Asian concept,
- 19:42which has a terrace that's wrapped around the building, is
- 19:45truly, truly a unique spot for just relaxing, having yourself
- 19:49some sushi and some Pan Asian, as well as really enjoying a
- 19:53list of spirits curated and cocktails curated for the same
- 19:57it's. So for people who aren't
- 19:59familiar with sort of this membership concept as it relates
- 20:01to a club or restaurant, kind of akin to like a Country Club but
- 20:06without the golf courses and tennis courts.
- 20:10Yeah, that that association has made all the time.
- 20:13And I do believe it's true in certain ways because we
- 20:17definitely tried to emulate that sense of community and knowing
- 20:20that when you're here, everyone you're surrounded with is
- 20:23someone worth talking to, Whether it's sharing opinions
- 20:27differ or alike, or meeting new friends, or even just hosting
- 20:32who you currently have. The spaces lend themselves well
- 20:36and each space is obviously unique as to how you want to use
- 20:39it. Obviously if you're in the
- 20:41library bar, you're going to run into a lot of different people
- 20:43in an open kind of shared and communal space.
- 20:46But if you're looking to just capture a table and listen to
- 20:49the music, perfectly fine as well.
- 20:51And then you can have your intimate dining experiences or
- 20:55if you book a private event, whether obviously, we're in the
- 20:57middle of holiday season. So we're seeing a million people
- 20:59host their parties and they love to bring people through from
- 21:03their groups and their parties and their just their coworkers
- 21:09showing them off to a space that is an extension of their home,
- 21:12which I think that is truly what's captured in a membership
- 21:15space is we know who you are. We know everything about you.
- 21:19We know your preferences, we know how you like to be greeted.
- 21:22We know where you're going on vacation.
- 21:24You know, you've told us these things.
- 21:25And it's whether it's the server you told is definitely going to
- 21:27be a different server who greeted you, welcomed you back
- 21:31and asked you how your trip was. It's a very tight knit
- 21:33community, regardless of how however many members we have at
- 21:37that time. And it's it, it is truly a
- 21:40wonderful place to be, to be seen.
- 21:45And you use the word bipartisan in your description.
- 21:48And being that it's in Washington, DC, safe to say that
- 21:53this is, yeah, a place where a lot of influential politicians
- 21:57will sometimes, you know, come to have their meetings, spend
- 22:01their meals. Sherry Drake.
- 22:03Yeah, there's, there's obviously and I will name no names, but
- 22:09you can, you can certainly find articles around of all different
- 22:13varieties of opinion. But you, you can see just about
- 22:18everyone in this club and everyone shares the space
- 22:20respect for them there. There are no fights, there are
- 22:23no, there's no bickering, there's no difference of
- 22:27opinions are met intelligently and well here in every space.
- 22:31And I wouldn't say it means one way or the other.
- 22:34Obviously we have members skewing that you'll see from the
- 22:38current administration and things of that sort because they
- 22:41are obviously across the street. But we do a very good job at
- 22:45sourcing and making sure that we are only keeping the the member
- 22:50ratios to to decent levels. And it's, that's never the
- 22:55determining factor of why you're here.
- 22:57But there there's just as many artists and there is actually a
- 23:00very, very large grouping of young individuals as well, which
- 23:04is something that membership clubs in DC struggle with the
- 23:07good bit. And it's we're, we're very
- 23:09grateful to have the mix that we do.
- 23:10It's I, I'm very proud to walk around these halls.
- 23:14That's awesome, I'd love to hear that.
- 23:16Need more stability. You mentioned that there's some
- 23:20spaces that are only available to founding members.
- 23:24IS the term founding member what it sounds like like you got in
- 23:28sort of at the early stages or is that just sort of like
- 23:30another level of membership? It's a, it's another level.
- 23:33We have a regular membership and then there's a few levels
- 23:36outside of that. And obviously for Politico and
- 23:39for other things of that blank. But there's the founding
- 23:42membership is the highest tier membership, which I, I, I don't
- 23:45want to misspeak on exactly what it gives you, but it does allow
- 23:49membership to Soho as well. And it's for anyone in that
- 23:56title, obviously it's a limited seating and so there's, there's
- 24:01a wait list for both options. And so I, I only expect that to
- 24:05continue to grow and it's, there's a lot of exciting buzz.
- 24:10Is it the kind of thing where Ned's would look to or is
- 24:13looking to expand to other locales?
- 24:16Or is part of its charm that it there's only so many places that
- 24:21you can find it? So I, I refuse to misspeak and
- 24:27there I am. I am not allowed to say anything
- 24:32further than, but there are certainly articles that lead to
- 24:38the, the, the thought of expansion.
- 24:41And it is mirrored in some of those conversations with our
- 24:44head of brand that there are others in the future as well.
- 24:47And so stay tuned as as soon as we announce anything the the the
- 24:52media picks it up immediately. OK, I love the mystery.
- 24:56We're we're hanging on the future words from you guys.
- 25:02Let's see. I know that you know, throughout
- 25:04your career you put a big emphasis on sourcing locally.
- 25:12What in your current work maybe makes that challenging to drive
- 25:16those locally sourced menus? This is a massive issue that
- 25:24I've kind of been shouting at the walls for a while now,
- 25:27especially since it was an issue before COVID, But it's
- 25:30definitely an issue after we have seen the largest
- 25:36opportunity for corporations and individuals with the financial
- 25:40power to kind of make the competitive space non
- 25:45competitive to small companies and small people.
- 25:48I have seen so many small places give in or give up or be
- 25:52absorbed by larger company that it's we're in danger of losing a
- 25:57lot of our local representation. There's far less than there ever
- 26:01has been of farms that are able to sell on the public market or
- 26:04even willing to or capable of. The cost of goods has gone up so
- 26:08greatly that every company tries not to give that cost to the
- 26:12consumer. But in order to do so, they end
- 26:14up having to go with larger groupings that have the
- 26:17availability to bend their margins a little to make sure
- 26:21that they can still keep the business while local can't do
- 26:24that. So the first thing that goes is
- 26:26people, if you can no longer afford to keep your doors open,
- 26:29you're definitely not going to pay five extra dollars for that
- 26:31vegetable from the market, right?
- 26:33And so that's a massive threat at the moment.
- 26:37I mean, like when, when we saw Walmart come through and we
- 26:40thought they would never take out that small bait and tackle
- 26:43shop, that small clothing store, that small, this, that.
- 26:46Well, we blinked and they're all gone.
- 26:47And there's nothing you can do about it.
- 26:48They're never coming back Now. Those streets, especially in
- 26:51places like Baltimore, remain empty.
- 26:54You're looking at the same thing as far as food and beverage
- 26:58goes. Independence are almost gone and
- 27:00there's hardly anything we can do to get them back once they
- 27:03are. It was going to be my question
- 27:06it what's to be done about all this.
- 27:08I I'm very worried about that. I can tell you to shop local
- 27:11till I'm blue in the face, but that's obviously not going to
- 27:15help you if you're struggling or you just simply can't add that
- 27:18extra couple 100 bucks a month, which I completely understand.
- 27:21I'm not going to guilt anybody into into into going to the
- 27:25local farmers market and it is difficult.
- 27:27It's much harder than ordering on Amazon.
- 27:29I'm I'm I'm very hopeful that we're in a space where we have a
- 27:33little bit more time and we are are a little bit more conscious
- 27:36to where you have the moment. When you have the moment, you do
- 27:39spend the moment and you do take the time to spend it at these
- 27:42places. Hopefully restaurants are still
- 27:47doing everything that they can in order to be able to uphold
- 27:51certain contracts to be able to fulfill those orders to those
- 27:54individuals. Obviously, we're in a very
- 27:57seasonal market. So unless you want tubers,
- 27:59that's that's really all you could get from the farmers
- 28:02market at the moment if they're open.
- 28:04But as soon as spring is back and get on out there, find
- 28:07something new. There's a lot of great heirloom
- 28:09projects. And even in Baltimore there's a
- 28:12lot of really cool places that are gaining identity and taking
- 28:17over abandoned lots and growing for their communities.
- 28:20There's a lot of really cool initiatives happening in artsy
- 28:23areas and that have a lot of passion and a lot of creativity
- 28:27that it is finding ways to stay alive.
- 28:30I think everyone just needs to be a little bit more conscious
- 28:33of where exactly we're spending those dollars because you might
- 28:37be able to survive now, but it's going to, it's only ever going
- 28:42to become more difficult. When you say you'll be able to
- 28:46survive, now you're talking about in terms of like, true
- 28:49survival. Like, you know, I found the food
- 28:51that I need to eat to stay alive.
- 28:54I guess that's sort of like. The, the, the corporate options
- 28:57will always be there for you, but the, the, the trickery there
- 29:01is when you walk into a, a grocery store, most people, if
- 29:04you've only ever shopped at a, a big box, you understand that
- 29:07there are three bell Peppers, right?
- 29:09This is one of my favorite examples, which may just be
- 29:12different levels of the same pepper, right?
- 29:16But once you go to a farmers market and you talk to some of
- 29:20these individuals and you understand there's actually
- 29:22thousands with different and varying flavor and taste
- 29:26profiles, We're, we're letting the world become small.
- 29:30After we started to learn that there was a bit more in it and
- 29:34people were very excited about the expansion.
- 29:37And all of that at our fingertips has allowed us to
- 29:40open our minds a little bit more.
- 29:42And we're kind of allowing our wallets to determine the the
- 29:47shrinking again for the ease of access.
- 29:50And that's probably going to continue.
- 29:51But hopefully the individuals and by survival, I mean the the
- 29:56passion of the smaller establishments, the row home
- 30:00kitchens that are just doing what they're doing because they
- 30:02really want to present a great product to you.
- 30:05I think places like small cities like Baltimore or even there's a
- 30:10lot of them up and down the East Coast that are are trying to
- 30:14feed you just because they love what they do.
- 30:17It's becoming very, very difficult for them to keep their
- 30:19doors open due to the cost of goods, the cost of electricity,
- 30:22and just how little people are going out these days for one
- 30:26reason or the other. The survival of those
- 30:29establishments depends solely on you getting out there.
- 30:32And I understand that everyone can.
- 30:34Yeah. I know a lot of your work over
- 30:36the years has been about, you know, emphasizing efficiency and
- 30:41profitability, right? You got to keep the doors open.
- 30:44I'm wondering if you can walk us through an example of a process
- 30:48that you introduced that improved operations without
- 30:52having to sacrifice the guest experience on the back end.
- 30:56Yeah, everything is about percentages.
- 30:58So at the end of the day, you have a profit margin that you
- 31:01protect that tries to keep your doors open even in moments that
- 31:06aren't as kind to you. And so if you're doing something
- 31:10in one region, you're just taking it away from another.
- 31:12So you're balancing percentages. And so whether it's shared labor
- 31:17from multiple facilities that are allowing you to still do a
- 31:20great job because you've lessened that margin for
- 31:24yourself or whether it's if you still remain, if you need to do
- 31:30or you want to continue to do local, you may have to contract
- 31:33with those individuals, right? You may be like, OK, great, I'm
- 31:35going to guarantee this much sales from you, but I need to
- 31:38guarantee this pricing from you, right?
- 31:41And so there there's a lot of a give and take and like what's at
- 31:45the market is usually negotiable, especially if you
- 31:48have your buying power understood.
- 31:51And so there's, there's a lot of initiatives of hey, I'm, I can
- 31:55guarantee you this many sales based on the volume and what we
- 31:58do. And like if we don't use those
- 32:00items, we can obviously preserve them and find other ways to use
- 32:02them throughout the year. And so massive preservation
- 32:05programs everywhere that I've been have generally kept us in
- 32:08good standing with those with those options or items.
- 32:12Yeah. But as far as any single fire
- 32:14unique one-size-fits-all solution to move?
- 32:18With that low hanging fruit that any restaurant can put in.
- 32:22Oh yeah, no, it's any. Hotel No.
- 32:25That's, that's a difficult one. Yeah, it's, well, the biggest
- 32:28one is the key to success is having happy staff.
- 32:31And, and like, it's such an overrated thing because everyone
- 32:35assumes there's a line out the door for line level or entry
- 32:38level positions. A, that's not necessarily true
- 32:40and B, treating yourself well is going to cut your cost of
- 32:45turnover down tremendously. What's cut your HR down
- 32:48tremendously? Which cuts?
- 32:50I'm trying to find these individuals down tremendously.
- 32:52Training time, like training is money.
- 32:54Mistakes is money, which is the biggest one people don't
- 32:57understand. Everyone makes so many mistakes
- 33:00within their first so many months that cost the business a
- 33:03lot of money and you can say, oh, they're new, great, but they
- 33:06didn't have to be. Putting a little bit more money
- 33:09and indexing earlier in taking care of your individuals is
- 33:13going to lead to better and happier customer understanding
- 33:17and better retention as far as customers go.
- 33:19And overall, it does come down to if you're not an employee
- 33:23first company, you're probably going to have challenges and
- 33:27have to make cuts somewhere along the line.
- 33:29And I think that's probably the biggest one that's overlooked.
- 33:33So what is the labor market there in DC here at the end of
- 33:362020? Five, I was surprised.
- 33:39And where do you need positioning?
- 33:41And so we're not, we're in luxury, but we're not in public
- 33:46facing luxury, which presents us a couple issues.
- 33:49We obviously can't get Michelin recognition, we can't get 50
- 33:52best. We can't get certain public
- 33:54recognitions that most people can because of the gate capped
- 33:57membership. And so a lot of employees that
- 34:00work here that are left here in this industry are driven by
- 34:03passion and accolades and what they can achieve in the
- 34:05visibility of where they work. And so a lot of individuals
- 34:09can't necessarily like they don't have visibility of what
- 34:13this is and their perception of membership clubs are some of the
- 34:15older ones that they don't necessarily take pride in
- 34:17working in. And because there's not much
- 34:20creativity in them or this or that.
- 34:22So we don't have a huge pool of employment ready and willing and
- 34:29waiting. We have built more of a base now
- 34:32due to the amount of prestige through media and things of that
- 34:36sort that people have seen out there, some public events in
- 34:38which we've hosted that allow people through that can see what
- 34:42we are and what we stand for and the level in which we operate or
- 34:44are continuing to establish. And so we're gaining more of a
- 34:48base. But it, it was a struggle.
- 34:50It's still a struggle. And, and the holidays,
- 34:53everyone's heads down, nobody's leaving their job in the
- 34:55holidays. So January will be another run,
- 34:58but we're going to have to over index again on training, on
- 35:03making sure that everyone is up to speed and understanding.
- 35:05There will still be loss and attrition.
- 35:07Everyone who works here in DC, especially in the financial
- 35:09district, no one really lives right here because of the
- 35:12expense. And they also have more than one
- 35:15job. And so it's very difficult to
- 35:19try to pertain extremely dedicated individuals because
- 35:23they're leaving here to go to another job.
- 35:25So we can't say, hey, we really need to work a double today
- 35:27because this person's out. The answer is usually no.
- 35:30I'm so sorry. I have another job to get to.
- 35:32And or if they're beat, they're tired, they're worked their
- 35:35other job or other other job. And there's a lot of call outs.
- 35:39There's a lot of individuals with less passion to be here or
- 35:44existing because of how many jobs they have to have to
- 35:47survive in DC. Wow.
- 35:49So what are some of the, you know, kind of understanding that
- 35:52employment landscape that you guys are in?
- 35:55What are some of the things that you guys are able to do to make
- 35:59that employment experience enjoyable?
- 36:02So we, we have great benefits. We are above market in just
- 36:08about every way in that facet, even pay and we have continued
- 36:12training. There's high visibility to
- 36:14leadership. We do have the availability if
- 36:17someone's been here for long enough, we're we're happy to
- 36:20send a good word and to send you to off to another one of our
- 36:23locations that looking for a similar position.
- 36:25Or if you can't find growth here, we can set you up on a
- 36:27path to do so. Every single one of our leaders
- 36:30is from all over the place and they're all from fantastic
- 36:32establishments. And so there's a lot of
- 36:36different opportunities, a lot of different personality and a
- 36:38lot of different leadership styles to learn under, to grow
- 36:41under to kind of establish your footing here.
- 36:45There's not really many multi units available in DC to work
- 36:49in. So to work in a place where you
- 36:51can kind of climb the ladder in a multi unit is it's a unique
- 36:54market to break into. So this I would consider this an
- 36:58entry level in that way that you kind of an A happy thing that a
- 37:03lot of people aren't necessarily looking at it for.
- 37:05And we also have a lot of soft management positions for people
- 37:08to grow into. We have supervisor roles, we
- 37:10have leads in just about every position and there's we're
- 37:13growing our positioning in each of our establishments.
- 37:17As our, as our identities become more solidified and we gain
- 37:22ground in understanding of what we are, we're adding more and
- 37:24more layers to make each establishment better.
- 37:27And so the wine programs are improving, the cocktail and
- 37:29programs are improving, our offerings are improving,
- 37:32culinary is improving. And so to be a part of this and
- 37:35to ride the wave from employment is a truly a really awesome
- 37:38thing to be a part of. I think what I'm hearing you say
- 37:42is something that I've heard a lot of other folks in the
- 37:45hospitality space talk about, which is what a great industry
- 37:50to be in, in so much that you don't necessarily have to have
- 37:54come from a traditional high education background, right?
- 37:58You don't need a college education.
- 38:00You can start out in your case as a 13 year old washing dishes
- 38:05and you know, using a knife and work your way up.
- 38:08And if you're if you're willing to put in that hard work in the
- 38:13long hours, there are opportunities that exist for
- 38:15you. I what I love most about this
- 38:18business is that it's for literally everyone.
- 38:23There are so many facets and I know I've been through all of
- 38:26them. Whether it catering, whether it
- 38:28luxury, whether it casual, whether it hotel, whether it
- 38:32resort, There is so many options for everyone that provides the
- 38:36work life that you're looking for, provides the level of
- 38:38education, passion and reward that you're looking for.
- 38:42But you don't have to start knowing anything about your
- 38:46future, where you want to go. This industry will welcome you,
- 38:49shape you, be excited about your wins and find places for you to
- 38:54go where you are rewarded for being what you are and what
- 38:57you're great at. It's truly one of the only ones
- 39:01in the world that I have seen that will accept just about
- 39:05anyone of any experience level. And no matter how hard you're
- 39:08willing to work, you will be rewarded for that.
- 39:11Or you can find somewhere that is better suited for exactly
- 39:15what you're looking for. And it does.
- 39:17I this industry doesn't see color, it doesn't see
- 39:20background, it doesn't see where you're from, your social status.
- 39:23It sees none of that. All it sees is how hard you're
- 39:27willing to work, that you're willing to show up everyday, and
- 39:30that you're hungry to be the best at whatever it is that you
- 39:33might be doing. Whether it's your job or an
- 39:35absorbed position. It's it's it's true.
- 39:38What? Do you mean by that or an
- 39:40absorbed position? Well, because if you, a lot of
- 39:44smaller establishments can't break out positions the way that
- 39:48a larger company would. And so if you're an early
- 39:51manager, you're also now the financial department, you're
- 39:53also now the HR, you're also now a lot of hats that you're
- 39:56responsible for, that you're learning things that you would
- 39:59have had no business learning in a larger corporation, that they
- 40:02keep it in silos. And so you learn so much about
- 40:05the industry in early management positions that if you chose to
- 40:09expand upon those and to be great at those and to take a
- 40:13burden off of someone above you, they're happy to give it to you
- 40:16and they're happy to let you learn and they're happy to let
- 40:18you assist them. I mean, obviously the higher you
- 40:20get up or in different parts of the industry, they'll they'll go
- 40:23back to their silos and they want to protect their payroll.
- 40:26They want to protect the things that obviously could end up in
- 40:29lawsuit or items of that sort. But if you're working on a mom
- 40:33and pop or if you're working in a smaller stand alone location,
- 40:35the opportunities of what you have access to learn are wild.
- 40:40And it's a large misunderstood thing to people.
- 40:45And if you want to just put your head down and be a great server,
- 40:48you can absolutely do that and make a career out of that as
- 40:50well. I know servers that make 6
- 40:52figures easy in this industry, but they again, they have to
- 40:55decide that that's profession for them.
- 40:57And so they've studied it, they've become, they've gotten
- 41:00solemn certs, they've gotten a little bit of culinary
- 41:03background or education to understand exactly what it is
- 41:05that they're selling that they're offering how to create
- 41:08an experience for you and to make sure that they're
- 41:11anticipatory in every single way possible.
- 41:14You can't just wander into this and do bare minimum and be fine.
- 41:17Some people do and it's, it's weird when they do, but that's
- 41:20not a long term strategy. You have to be great.
- 41:24And by great, I just mean you have to show up and you have to
- 41:26want to be here. And the excitement to learn that
- 41:29I have that again, I, I said earlier, I can get passionate
- 41:33about just about everything. The people that want to take
- 41:35care of people accidentally or subconsciously find themselves
- 41:39doing that anyway. And I, I absolutely love that.
- 41:44What's a trend or a shift that you see in the dining and
- 41:47hospitality space that you're excited about?
- 41:51I think there is a return to focusing on employee first, as I
- 41:56had stated earlier, I think as we went to the celebrity chef,
- 42:00as we went to glamorizing with a lot of TV show or reality show
- 42:04or things of that sort, individuals had a false sense of
- 42:08of lying out the door for employment.
- 42:10And so it became more about how much money can you make, how
- 42:14quickly can you make it, how much can you expand your
- 42:16business? And the focus became on a few
- 42:19select celebrity in an establishment.
- 42:23But I think it's moving back towards the server is just as
- 42:27important. That server who's been there for
- 42:29five years is even more important that staffing level at
- 42:32every level. Do you want them around?
- 42:35Do you want to know their name? You want to know their families?
- 42:38I think like, besides big bigger TV shows like just came out,
- 42:41they have glorified maybe in bad ways, parts of the industry.
- 42:45Yeah, the, the, the industry is not like that.
- 42:47By and large. I feel like it is healing.
- 42:50I feel like conversations have been started and are having
- 42:52about the toxic culture and nature and cycles.
- 42:56And I, I think we're trying to protect the 40 day work week for
- 42:59individuals. You're starting to see a lot
- 43:01more competitive benefits. I think you're starting to see a
- 43:05lot more like included things like therapy and pet insurance
- 43:09and Wellness plans and making sure that people are treated as
- 43:14people or along the same lines as other other industries are
- 43:18treating their individuals. This is becoming more of a home
- 43:21for more individuals. My previous statement for this
- 43:23industry doesn't necessarily love you back.
- 43:26And I, I feel like it's starting.
- 43:31I'm starting to see wounds heal and I'm starting to see us get
- 43:34away from bad pattern, which is, which is allowing each place
- 43:39that you go to breathe new life and gain new identity by
- 43:43trusting in its people as opposed to treating him as
- 43:45turnover, which I I think is is a great movement that I hope
- 43:50continues momentum. What do you think has opened the
- 43:53door to that healing? I think the fact that it forgot
- 43:57about those individuals and that they weren't there for them when
- 44:02COVID ended made forced the industry to become competitive
- 44:08and find new and exciting ways to either understand if if they
- 44:13didn't want to reinvest in their employees, what is it that their
- 44:19focus is right? And I think everyone had to take
- 44:22a deep, hard look at what you really want your business model
- 44:25to be. And some people dumb down their
- 44:28up their opportunities and what they are and what they want to
- 44:31be to smaller establishment. So they had to have less staff.
- 44:35And some places said, no, no, no, we're just going to over
- 44:38index and we're going to move this percentage over here.
- 44:41We're going to turn this lever so that we can turn this lever
- 44:43up and so that we can try to attract individuals that we
- 44:46actually want that family feeling back in a restaurant,
- 44:49right? Which is like, we don't want
- 44:51that individual to burn out. We want to be able to give them
- 44:53days off because we see that they're struggling.
- 44:55You know, it's I, I think there's been a, a massive push
- 44:58in that arena and it started past COVID.
- 45:01Absolutely. And there's there's no hiding
- 45:04the fact that the industry got to a bad place and that like
- 45:08tourist towns, resorts definitely treated individuals
- 45:12like numbers and understood that every year is a new slew of
- 45:15individuals and they're going to start all over again.
- 45:18They're you can only do that until you're faced with that
- 45:23list not being out the door, that list of being cherry
- 45:26pickings of individuals that you may have hired previously that
- 45:30have to be convinced or just a much leaner pool.
- 45:36And the talent as well became leader with it because people
- 45:39found how to transition out of the industry and use the talents
- 45:42or the multiple hats that they learned isn't necessarily
- 45:45something that's synonymous with every industry.
- 45:47So other industries learned that a lot of hospitality individuals
- 45:51were great employees because they're thinking about more than
- 45:54just their jobs. And their transition was easy
- 45:58and amazing. And people loved how much work
- 46:01they they expected of themselves to do every day.
- 46:05Because of how much this industry demands of you and how
- 46:07much it doesn't sleep. They transitioned well to a lot
- 46:10of different opportunities. Did you have any visibility into
- 46:14specific industries where a lot of folks transitioned into?
- 46:18I hear what you're saying that, you know, because the
- 46:21hospitality folks that wear so many hats, they're always
- 46:24worried about the customer experience, always focused on
- 46:26that, that they transitioned well into lots of different
- 46:29kinds of roles. But did you see any specific
- 46:32places where more of these folks kind of landed?
- 46:35It was pretty even across the board, but if you actually a lot
- 46:39of individuals went into sales because they were already used
- 46:42to achieving something and they were already used to working for
- 46:44a Commission and they were already used to working day and
- 46:46night for something. Logistics sales, I saw a lot of
- 46:51individuals go through to some larger corporations in kind of
- 46:55just operations. Like you saw a lot of
- 46:58operational directors, you saw a lot of director roles, you saw a
- 47:01lot of soft management. And so and I know a lot of
- 47:05individuals that did very, very well in travel or international
- 47:08company that the transition was very easy for a lot of people.
- 47:12I know the job market right now is much less than it than it was
- 47:17then. I I know everyone has tightened
- 47:19the strings and there's a lot of vacancies that are not being
- 47:23refilled or waiting until the new year, waiting to see what's
- 47:25happening politically. But when jobs were open and
- 47:29available and the market was flush, individuals had a very
- 47:34easy time transitioning. So Dane, there's probably some
- 47:38folks that look at you and like, man, look at all these dining
- 47:42awards, these catering awards, these recognitions, these
- 47:45certifications, and this guy, just everything comes easy to
- 47:48him. But no doubt there have been
- 47:50some hardships and difficulties to overcome in your life.
- 47:54Can we explore just one of those?
- 47:57Talk through what it was, how you got through it, and what you
- 47:59learned. Yeah, one that I like to talk
- 48:03about frequently to allow others who don't think that they have
- 48:06the opportunity to break into this industry or into luxury.
- 48:11I, I did not come from wealth and this was so far away from
- 48:16where I ever would have imagined that I would have been because I
- 48:19didn't think I was allowed access to this part of the
- 48:22industry or to this part of the world period.
- 48:26The only access I had to this was by working it, by lifting
- 48:31it, by, by providing that experience for others in this
- 48:34market. And so it was a massive eye
- 48:37opener in a fantastic window into a world I wouldn't have
- 48:41known otherwise. But I had such a point of pride
- 48:44of breaking into every social tier and learning and meeting
- 48:49and being accepted by individuals far beyond where I
- 48:54would have been had I stayed in my hometown just outside of
- 48:57Baltimore. But it was accepting.
- 49:00This industry continue to be accepting.
- 49:03But the biggest thing people don't realize is you have to
- 49:06continue to work the the modern day philosophy of Oh yeah, just
- 49:13do your best, show up every day and it'll come to you.
- 49:16That's not necessarily true. You, you have to look for the
- 49:19opportunities and you have to keep looking for the
- 49:21opportunities. You have to network and you have
- 49:24to have pride in yourself and your work and you have to sell
- 49:27yourself. It's a lot of work to make it or
- 49:31transition. But if there's something that's
- 49:33not treating you well, you have to stand up for yourself and you
- 49:37have to fight for the next thing.
- 49:38The next best thing is for you. And it's it's difficult.
- 49:42It's not easy to find. These items don't come easy.
- 49:48And like some things, yeah, they happened overnight and I woke up
- 49:51and this fantastic thing happened and we all clinked
- 49:54glasses and then we moved on the next day and kept moving towards
- 49:58the goal. We are moving towards the whole
- 49:59time, right? There's no stop sign.
- 50:01There's no, you're good, you made it and someone is looking
- 50:04at you and we'll pick you up. Now.
- 50:06The, the, the answer is you're, you're going to have to work
- 50:09just about every day if you want to keep moving forward.
- 50:13And if you don't, that's OK. There's also a stopping point
- 50:17for a lot of individuals that we had discussed earlier that this
- 50:21industry is demanding and it's going to continue to be
- 50:23demanding and it may be more demanding than a family life
- 50:27could mean for you. It may be more demanding than
- 50:31what your current situation allows.
- 50:34Some people fail physically and due to the physical demands of
- 50:38this industry and like that's also, that's perfectly fine,
- 50:42that's OK. There's so many people who have
- 50:47transitioned for one reason or the other and come out happy how
- 50:51much happier they had found success and they put to bed.
- 50:55Especially chefs. Chefs are such a prideful bunch
- 50:59that they they don't find themselves gratified or think
- 51:05that the world sees them or understood or cared about them
- 51:08until they achieve the highest form of recognition possible.
- 51:12But no, to all of my friends out there, you did you.
- 51:16You did enough. You've always done enough.
- 51:19The people around you saw it. Those diners who had fantastic
- 51:22experiences, who you were ingrained in the rest of their
- 51:25life because of that birthday dinner or that celebration
- 51:27dinner or that meal that they'll never forget.
- 51:29And there's more of those out there than you'll ever imagine.
- 51:32You've impacted more people's lives than you'll ever imagine.
- 51:37And it's okay to say I'm done. It's over.
- 51:40This is it for me. I have accomplished as much as I
- 51:43can or should or want to. And you can pick it back up at
- 51:46any time as well. It doesn't go away.
- 51:48You can hit the books, you can get back in there and you can
- 51:51call up one of your chef friends and say, hey, I want to get back
- 51:54in the industry. Can you help me out for a couple
- 51:56months while I get my my knife skills back while I get my feet
- 52:00under me? Like it'll always be there for
- 52:02you again when you're ready for it, But you can take time for
- 52:05your family. You can back out.
- 52:07You can say enough is enough. Now it's.
- 52:11Yeah. And Dane, do you ever think
- 52:13about saying that? Oh, I always have.
- 52:16Every relationship that's ever ended, every time I go through
- 52:22again, a new opening or something of that sort where
- 52:25you're pushed far past where you should be as a human.
- 52:29I, I find myself sometimes sitting in a grocery store
- 52:32lying, being like, oh, this is nice, right?
- 52:36Just to be a part of society in a way that is intolerable
- 52:41normally. I personally always bounce back
- 52:45because I've taken such pride. This has been so much of my life
- 52:49that I know that one day that that focus will shift and I will
- 52:54have to face if I want a family, if I want a happy relationship,
- 52:59if I want these things, I will have to change the percentages
- 53:03of where my work effort and ambition go.
- 53:06And and so are those things so hard for folks that are highly
- 53:09ingrained in the industry to achieve because of the late
- 53:14hours, because of the long hours, because of the physical
- 53:18demand, because the customers are rude.
- 53:21Like what kind of paint a picture for people who are
- 53:23outside the industry and help us understand.
- 53:26Yeah, especially being in management or of a higher
- 53:29position and even lower when you're needed, you're needed.
- 53:32And, and so in a position like mine, especially with a new
- 53:35opening and I've done so many of them.
- 53:37Most people do one or two and they're done.
- 53:39They they don't want to do any more of that.
- 53:41You're putting out fires every single day at every point of the
- 53:44day. Now payroll, if it went wrong,
- 53:48it can last you a 24 hour stretch of constant calls and
- 53:54trying to correct systems and deadlines that you may not be
- 53:58able to meet. And then you have to push it off
- 54:00further and let chains of other people who were waiting on you
- 54:02know there is. Or there can be an emergency in
- 54:06the building where the fire suppression system went off or
- 54:08something's not working or the fire or the walk-ins had gone
- 54:11down. And someone needs to be there to
- 54:13mediate for damage loss and control.
- 54:16Like there, there is so many things that keep you moving at
- 54:20all hours of the day that you have to pay attention to
- 54:22consistently that are you're, you're always on call, you're
- 54:26always working, you're always there.
- 54:28And if you're not, the ramifications or the damage that
- 54:30could happen thereafter is felt by someone somewhere.
- 54:33Yes, you have teams you can delegate to, but someone's
- 54:35paying attention to it. And at the end of the day,
- 54:39especially in newer openings or smaller facilities, because the
- 54:43less shared services you have, the more hats you have to wear.
- 54:47So the more things you have to pay attention to.
- 54:50And so especially ownership or management of smaller
- 54:52facilities, they can't pay for an expansive team.
- 54:56They're on call all day every day.
- 54:58If in case the fire alarm goes off, in case something happens
- 55:01to their business, in case they're shorted something or
- 55:03something happens in the world that could affect their
- 55:05business. They're immediately scrambling
- 55:07how wondering if they have enough money to make it through
- 55:09and how to allocate something to make sure they're paying staff
- 55:12or how they have to cut down if not like everyone is worried
- 55:15about this consistently. This isn't just a nine to five.
- 55:18I'm turning my brain off and I'll see you tomorrow.
- 55:21For the individuals, there are parts of this industry that are
- 55:23like that and there are people fortunate enough to be able to
- 55:26do so. But the inability to do that for
- 55:29a lot of individuals in order to keep things moving or to keep a
- 55:33grasp on what's happening, that that burns folks out more than
- 55:36anything else. And individuals like myself, I
- 55:39enjoy it, I don't mind it. I love being immersed and I, I
- 55:43can think about a lot of different things at the same
- 55:45time. But if I had three kids and
- 55:49wanted to take off for this holiday season now, I guarantee
- 55:53you I would be receiving a lot of phone calls and I would be
- 55:57checking my e-mail everyday still.
- 55:59And I would. I'd still be here mentally to
- 56:02make sure that everyone is supported.
- 56:05So if and when you are able to disconnect from work, even for
- 56:08just a little bit, what do you enjoy doing outside of work?
- 56:13Oh, funny question. I, I enjoy nature it it kind of
- 56:19heals me in ways it does a lot of individuals, but I also enjoy
- 56:24education. The way that I survive burnout
- 56:27is actually by learning and feeling fulfilled and better for
- 56:30the people around me and my own industry.
- 56:33And so I, I usually take trips with a focus on education, but
- 56:38also reconnecting with nature. I am a avid rock climber.
- 56:42I enjoy sailing. I enjoy all kinds of really fun
- 56:45things that connect me back to the world.
- 56:49Obviously less dangerous things these days I can't afford, I
- 56:52can't afford any broken bones. But I, I, I enjoy big cities as
- 56:57well. The seeing all the culture and
- 56:59what everybody has to offer provide.
- 57:00Being provided new and constant experiences is something I look
- 57:06for. Dane, I've just got one more
- 57:08question for you today. But before I ask that, I want to
- 57:10do 3 quick things. First of all, anyone who wants
- 57:13to get in touch with Dane, he's given us his personal e-mail
- 57:17address to share with you. Dane, jwilfong@gmail.com.
- 57:22Dane jwilfong@gmail.com. And we'll have that in the show
- 57:25notes for folks too. Also, as a reminder, if you want
- 57:28to get more hospitality employees, access to therapist
- 57:31doctors and prescription meds that Can you believe it actually
- 57:35puts more money into the company's pocket, reach out to
- 57:38us at add back benefits.com. Finally, if you'll take a moment
- 57:42and just leave us a comment or review on your favorite podcast
- 57:45app and you'll hold a special place in my heart forever.
- 57:48Thank you. So Dane, last question, a year
- 57:51from now, you and I reconnect and you're celebrating one very
- 57:54specific thing. What is that specific thing you
- 57:57hope to be celebrating one year from today?
- 58:03That's that's, that's a good one.
- 58:05I like that. Well, I look to be celebrating
- 58:12another year of fantastic successes.
- 58:15Absolutely. And I, I look to be celebrating
- 58:19it with a like minded team of individuals.
- 58:24I would like to as well be celebrating that the industry
- 58:32has healed ever so slightly right, that you hear that jobs
- 58:37have opened back up and that you hear that local markets are
- 58:42flourishing, that it becomes more abundant and more clear.
- 58:48And I, I just look to be celebrating the world a little
- 58:53bit more at peace than it was this this this year.
- 58:58I think that's the biggest thing I could possibly ask for.
- 59:01Love that. Hope we're all celebrating that.
- 59:04Well, Dane Wilfong from Nets Club, specifically in Washington
- 59:07DCI, want to be the first to thank you for sharing both your
- 59:09time and your story with us today.
- 59:12I really appreciate you. Thank you so much for having me.
- 59:15Folks, that's a wrap on another episode of the Inspired Stories
- 59:18podcast. Thanks for learning with us
- 59:19today.