Austin Hunt: Human-Centered SEO, AI Visibility, and Storytelling That Wins Legal Clients
When AI-generated content floods the internet, how do law firms still stand out, rank, and truly connect with clients in crisis? In this episode, Austin Hunt breaks down a human-centered, AI-savvy approach to legal SEO that outranks even the government—and actually earns trust.
In this episode, Ted and Austin Hunt discuss:
How Austin went from Starbucks barista and professional dancer to running a specialized legal SEO agency
The three main disciplines of modern SEO for law firms: content, backlinks, and continuous optimization
Why Austin is shifting from “SEO” language to “AI and search…
The skinny
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