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Latest / Gym Business Coach Podcast

The Industry Has A Bad Rep

Would you buy what you’re selling if you walked into your gym?

This is something gym owners and personal trainers should consider, especially given the fitness industry's not-so-great image. And, to be honest, the bad reputation is justified because there's been years of low-quality stuff out there.

Why does this happen?

Most of the time, the problems stem from not being professional enough and lacking clear regulations. These issues get worse with varying quality of services, messy rules, and contracts that leave customers unhappy.

But here’s a thought: what if, instead of just going along…

The skinny

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