Latest / The Real Estate Agent Playbook

Stop 'Checking In': The Sphere Strategy for 2026
"Just checking in" is the fastest way to get ignored.
In 2026, if your real estate business relies entirely on bothering people or burning cash on paid leads, you do not own a business. You are renting attention.
In this episode, I dismantle the old-school sphere of influence advice. We move away from random, awkward check-in calls and replace them with a predictable Annual Review System.
This shift positions you as a strategic wealth advisor instead of a desperate salesperson.
I break down exactly how to structure the Annual Review call to add real value, even when home prices are flat, and…
The skinny
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