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How Senior Leaders Use Executive Coaches Without Wasting Money

Many senior leaders hire an executive coach because it feels like the right next step. But most get very little value from it because they treat coaching like therapy or like consulting. Lucas and Luna break down the three traps that cause executives to waste thousands on coaches — the Vent Trap, the Validation Trap, and the Delegation Trap — and explain the one pattern that actually moves the needle: the Accountability Contract. They walk through a specific example from a former VP of Product at a mid-cap SaaS company who turned a stalled six-month job search into a board seat and a COO…

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