skinny.

Latest / The Jon and Marc Podcast

How Top Law Firms Fix Broken Lead Flow and Stop Losing Cases

Key Takeways

Why phone number matching between CallRail and your CMS is the most reliable attribution method, and why you should still expect up to 20% data loss

How programmatic lead routing eliminates the human error that causes leads to sit uncalled for a day or more

What the human-to-technology-to-human workflow model looks like in practice, and why it outperforms full automation

How first-party survey data can generate organic journalist citations, press coverage, and national rankings simultaneously

Why AI visibility now functions like a popularity contest, and how digital PR builds the…

The skinny

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