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Luxury vs Volume: Two Paths to Scaling Your Media Business

In this episode, the co-founders of Pixlmob and PropMedia continue their discussion on how they would build a real estate media company from the ground up using principles learned from scaling an international software platform.

The conversation explores two distinct "fantasy" business models: a high-end luxury boutique agency and a high-volume production-based company.

*Key Discussion Points:*

**Luxury vs. Volume Recruitment**: The hosts compare hiring strategies, noting that luxury businesses require highly skilled, technical, and creative staff who can handle high-ticket video production…

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